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Tumblr Sponsored Posts hit web with dollar-sign icon

Tumblr Sponsored Posts hit web with dollar-sign icon

This week Tumblr has begun to roll out sponsored posts beyond their mobile application environment. While back on the 22nd of April Tumblr brought advertisements to smartphones, users working with their desktop computers and browsing their Dashboard with a web browser will see the same thing. Because the Yahoo buyout of Tumblr was announced so very recently, it's likely this move was scheduled well ahead of said acquisition.

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Yahoo boosts Flickr storage to one terabyte, reboots Android app

Yahoo boosts Flickr storage to one terabyte, reboots Android app

This week amid word that the company had purchased Tumblr to give its youth segment a boost, the company made use of the press it'd been given for a couple boosts to Flickr. Having acquired Flickr back in 2005 to the tune of $35 million USD, it's no wonder that a $1.1 billion dollar cost for Tumblr continues to hold sway over the press - especially before it was formally announced. Here with Flickr, Yahoo is bringing on a full a terabyte in storage to compete with Google's base free offering and makes with a new Android app to boot.

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Yahoo $1.1bn Tumblr grab official: “Promises not to screw it up”

Yahoo $1.1bn Tumblr grab official: “Promises not to screw it up”

Yahoo's acquisition of Tumblr has been made official, in a $1.1bn deal that will see the microblogging site run as a separate business as part of Yahoo's promise "not to screw it up." The deal, rumored for the past few weeks, will be paid predominantly in cash, and will give Yahoo a vital footprint in the youth market it currently struggles to convince. "Our team isn't changing. Our roadmap isn't changing," Tumblr CEO David Karp said today.

Yahoo Tumblr acquisition reportedly approved in cash-only deal

Yahoo Tumblr acquisition reportedly approved in cash-only deal

This morning a deal between Yahoo and Tumblr has been approved according to sources familiar with the matter. This deal is said by people familiar with those speaking with the Wall Street Journal to have been approved by Yahoo's board only at this time, and that Tumblr's board is not yet at a final decision point. This deal has been reported after several days of rumors surrounding purchases by not just Yahoo, but other large-name web-based businesses as well.

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White House joins Tumblr, says to expect GIFs

White House joins Tumblr, says to expect GIFs

The Obama Administration is once again dipping into social media, this time announcing the creation of an account on Tumblr, which is currently composed of a single post and image. Says the White House, the Tumblr will be used in conjunction with the administration's other social media accounts to help make it the "most open and accessible administration in history."

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