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Yahoo $1.1bn Tumblr grab official: “Promises not to screw it up”

Yahoo $1.1bn Tumblr grab official: “Promises not to screw it up”

Yahoo's acquisition of Tumblr has been made official, in a $1.1bn deal that will see the microblogging site run as a separate business as part of Yahoo's promise "not to screw it up." The deal, rumored for the past few weeks, will be paid predominantly in cash, and will give Yahoo a vital footprint in the youth market it currently struggles to convince. "Our team isn't changing. Our roadmap isn't changing," Tumblr CEO David Karp said today.

Yahoo Tumblr acquisition reportedly approved in cash-only deal

Yahoo Tumblr acquisition reportedly approved in cash-only deal

This morning a deal between Yahoo and Tumblr has been approved according to sources familiar with the matter. This deal is said by people familiar with those speaking with the Wall Street Journal to have been approved by Yahoo's board only at this time, and that Tumblr's board is not yet at a final decision point. This deal has been reported after several days of rumors surrounding purchases by not just Yahoo, but other large-name web-based businesses as well.

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White House joins Tumblr, says to expect GIFs

White House joins Tumblr, says to expect GIFs

The Obama Administration is once again dipping into social media, this time announcing the creation of an account on Tumblr, which is currently composed of a single post and image. Says the White House, the Tumblr will be used in conjunction with the administration's other social media accounts to help make it the "most open and accessible administration in history."

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Tumblr app for Android gets revamped

Tumblr app for Android gets revamped

Tumblr has just launched a revamp of its Android app, implementing the beautiful, Holo UI into the app, and improving user experience with a bunch of new features. It's strange that the Android app is getting revamped before the iOS app, but it's a nice change of pace. Unfortunately, the revamped app still doesn't have support for GIFs, which is something users have been wanting for ages.

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Tumblr now has 100 million blogs

Tumblr now has 100 million blogs

Tumblr has reached another huge milestone today. There are over 100 million blogs hosted across its network, all of which have accumulated a total of 44.6 billion posts. Just last April, Tumblr hit its 50 million blogs milestone, and in one year, it managed to double that amount, showing that the social blogging network has no intentions of slowing down anytime soon.

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