Toyota

Toyota Scion iQ buyers get free PlayStation Vita

Toyota Scion iQ buyers get free PlayStation Vita

In what is quite an unexpected promotion and one that is not really likely to drum up excitement for the Toyota Scion iQ or the PlayStation Vita, Toyota is now giving customers who buy the world's smallest four seater a free Vita as soon as they close the sale. It's part of a growing partnership between Toyota and Sony, one that is probably more about getting in-dealer presence than it is about the actual promotions involved.

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Polk analysis finds 65% of hybrid owners don’t buy another hybrid

Polk analysis finds 65% of hybrid owners don’t buy another hybrid

Hybrid vehicles are all the rage these days. No doubt about that. It's very easy to market them - they're affordable, they get great gas mileage, and they have incredible safety records. But when it comes to actually driving day-to-day with one of these cars, do customers feel like it lived up to the hype? Apparently only about 35% of them do. And as a matter of fact, if you look at non-Prius customers, that number drops to 25%.

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Toyota 2013 Avalon revealed

Toyota 2013 Avalon revealed

Toyota has revealed its new 2013 Avalon, the sleek sedan teased last month, at the New York Auto Show ahead of its market launch later this year. Boasting more headroom than its predecessor, along with a new concave dash design that leaves more space for front-seat passengers, the updated Avalon also gets high-intensity discharge headlamps, the Star Safety System gamut of electronic tricker to keep you on the road, and ten - count 'em - airbags as standard.

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Toyota teases sleek US-designed sedan

Toyota teases sleek US-designed sedan

Toyota is teasing a new sedan ahead of its full reveal at the New York International Auto Show, though the company hasn't confirmed whether the sleek, US-designed car is headed to full production. Only shown so far in render form, and from this rear three-quarters perspective, the new car is the epitome of mystery: Toyota won't talk engine types, number of seats or anything else.

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Toyota and Samsung to team on smartphone connected car solution

Toyota and Samsung to team on smartphone connected car solution

Car companies are teaming more and more with technology companies to bring new features and more tech inside the vehicles they produce. This is a good or bad thing depending on which side of the distracted driving debate you fall. Some think more tech in cars is an opportunity for more distraction, and more accidents. Others think that more tech inside a car can help reduce distracted driving. Samsung and Toyota have announced at Mobile World Congress that they are teaming up to create a smartphone connected car solution.

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Toyota TS030 race cars revealed, prove hybrids aren’t boring

Toyota TS030 race cars revealed, prove hybrids aren’t boring

Who says automotive ingenuity is dead? Toyota is planning on making its way back to world of Le Mans and is bringing with it a pair of brand new racers. But these aren't your grandma's sportscars. They're fully decked-out and sexified hybrids. And what's even more surprising is that they'll be ready to hit the professional circuit in less than four months.

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Toyota hybrid Le Mans race car teased in photos

Toyota hybrid Le Mans race car teased in photos

Though we've seen some lovely Toyota hybrids earlier this month already, the auto company is never satisfied to bring you just what you were expecting - that's why this week they've teased a fabulous new Le Mans-class racing car complete with TOYOYA HYBRID emblazoned across its gigantic shark fin. This vehicle currently comes in a lovely red and white color scheme, rolls around a track with no name, and has car aficionados gripping their kneecaps in anticipation. This vehicle has not yet been named, nor have essentially any of its details been released.

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Toyota shows NS4 hybrid concept for tomorrow, Prius c for today

Toyota shows NS4 hybrid concept for tomorrow, Prius c for today

Toyota has unveiled its latest hybrid, the Prius c, a compact version of the existing eco-friendly car, though we have to say it's the company's NS4 plug-in hybrid that has us more excited. The Toyota NS4 is the company's vision of a mid-sized sedan for the 2015 market, with streamlined lines and next-gen  Hybrid Synergy Drive plug-in powerplants, along with the usual lashings of high-tech dashboard gadgetry and safety features.

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