Tim Cook

Apple CEO Tim Cook talks competition, addresses Samsung ad

Apple CEO Tim Cook talks competition, addresses Samsung ad

You've probably already seen Samsung's infamous iPhone-mocking TV advertisement that pokes fun at the Apple fanboys waiting in line for the next iPhone, yet Samsung touts that "the next best thing is already here." The ad ended up being named the most viral tech ad of 2012, but what does Apple CEO Tim Cook think about it? During his first TV interview since becoming CEO, Cook sat down with NBC's Brian Williams to discuss competition.

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Tim Cook is highest-paid CEO in the US

Tim Cook is highest-paid CEO in the US

Since taking the CEO helm of Apple 18 months ago, Tim Cook has been the face of the company, and he's getting paid big bucks for the role. According to CNBC, Tim Cook is the highest-paid CEO in America right now, with $95 million in compensation. He leads comfortably over Larry Ellison at Oracle with $70 million, and Ron Johnson at JC Penney.

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Apple App Store hits 35 billion downloads

Apple App Store hits 35 billion downloads

Tim Cook is currently on stage at Apple's big event, but before he gets to revealing whatever today's focus is (cough iPad Mini cough), he's touting some of the company's latest numbers. We already heard about things like iOS 6 and Mountain Lion, but when it comes to the App Store, Cook had some impressive numbers to share. When Cook took the stage last more, he told the audience that there were 700,000 iOS apps on the App Store, 275,000 of which were iPad apps. Today, he says that both of those numbers are still growing.

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Tim Cook’s Maps apology a massive display of power

Tim Cook’s Maps apology a massive display of power

Apple had a bad situation on their hands when it became apparent over the past week that their new non-Google "Maps" app appeared to fall short of expectations, but Tim Cook took this situation today and flipped it on its head entirely. It's not that Cook apologized for the situation - the situation being that Apple Maps (without Google) isn't as perfect as they wanted it to be - it's that inside this apology, he encouraged users to use other products while they remain patient for Apple Maps to improve. Tim Cook took a situation where Apple could easily have said "just chill out" to the public and said instead, in so many words, "we're confident enough in our own product that we'll literally tell you to use other solutions while we prove to you that you'll want to return to us when the time is right" - this is rare in the tech industry.

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Tim Cook notes iPad selling 84 million units since introduction

Tim Cook notes iPad selling 84 million units since introduction

This week Apple has announced at their big iPhone 5 event that the iPad is doing better than any other tablet on the market and is out-doing every other manufacturer's entire PC lineup. That means that the amount of iPads Apple sells is more than any other manufacturer sells of every PC they've got on the shelves. They've announced that through last year they had a massive 62% market share and that, according to Tim Cook, "almost all of the Fortune 500 are testing or deploying iPads. And they're investing in custom apps. This is something none of them do on the PC."

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