The enthusiasm for 3D ads before the big game really got to the millions of home viewers. I actually went though three local food stores to get my own 3D glasses. So there we were, a roomful of Super Bowl fans stood in front of a 106-inch projector-powered HD screen, dorky looking paper framed 3D glasses plastered to our faces, waiting patiently for the 3rd-dimension broadcast. The 3D Monsters and Sobe lizards came on as soon as the game halted for the halftime break; but they were a huge disappointment.

Surprise! More HDTV deals in the week of Super Bowl. If the Sony’s HDTV and Blu-ray 
Em’ Cowboys flopped and choked on its own dramas, I’ve been avoiding the playoffs but like millions others, I would definitely tune in on the day of the Super Bowl XLIII; not for the game, but the much-traditional ad campaigns. The event will be massive, and officials are estimating more 70,000 attendees from fans to media will be gathering at the Tampa Covention center. Though we wouldn’t be there to cover the year most anticipate sport event, many sport media would, and they certainly don’t want to experience any network clog like 




