social media

Sharing is caring according to Facebook users

Sharing is caring according to Facebook users

There's no doubt that Facebook is the most popular social network around, even if teens are losing interest in the service. Facebook has announced that its 1 billion+ users have shared over 400 billion open graph actions back to the social network so far, a number that many Facebook marketers love to see. These figures were announced prior to its event being held at South by Southwest (SXSW).

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Facebook event at 1pm ET: changes you can expect

Facebook event at 1pm ET: changes you can expect

In just a little over an hour, Facebook will be showing off what we think is a redesign to the frontpage News Feed on the social network. We received an invitation to the event last week, and it mentioned to "come see a new look for News Feed," so that really can only mean one thing. However, what new features will they introduce, and how drastic will the redesign be?

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Facebook study shows users are engaging more with friends

Facebook study shows users are engaging more with friends

Carnegie Mellon University performed a seven-year study on Facebook and its users. Researchers from Carnegie Mellon studied data from 5,076 Facebook users from 2005 to 2011 to analyze the correlation between changes in Facebook's privacy features and user's sharing their information. The study showed that every time Facebook improved its privacy features for users, users would actually share more information with their friends as well as 3rd party developers and advertisers.

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Twitter updates mobile app with improved search, video support changes

Twitter updates mobile app with improved search, video support changes

Twitter has updated its mobile app for both iOS and Android with a few improvements, as well as some subtractions. The company improved the app's search results, where Twitterers will see more topic and user suggestions for search queries, which are based on what's happening in real time. Twitter also removed support for several video sharing services on the mobile app.

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Foursquare for iOS updates with new tap-and-hold check-in feature

Foursquare for iOS updates with new tap-and-hold check-in feature

Whenever you're out with friends and you want to check in on Foursquare, the process can actually take longer than you really want it to. After all, it takes precious time away from chatting with your friends. However, Foursquare knows the feeling and has updated its iOS app today with a new tap-and-hold check-in feature.

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Google+ updates with larger cover photos, new “Local reviews” tab

Google+ updates with larger cover photos, new “Local reviews” tab

Google has been working hard to keep its Google+ social network going strong, and the company announced a few small updates today that make for some big changes, literally. Google+ now offers larger cover photos, which can be displayed at 16:9 when fully viewed, and the service supports up to a 2120 x 1192 resolution for cover photos.

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Facebook’s focus on mobile comes from intensive training program

Facebook’s focus on mobile comes from intensive training program

Facebook has no doubt been focusing more and more on mobile platforms. Granted, it took them a while to come around to the idea of a native iPad app, but the social network has apps on all the major mobile platforms now, and the company is constantly adding and updating mobile features. Where's all this effort coming from, though? An intensive training program that started last year.

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Facebook no longer appealing to teens

Facebook no longer appealing to teens

It seems that Facebook is on its way out from the Teen community. Many teens are moving more towards social media platforms like Instagram (conveniently owned by Facebook) and SnapChat. It's most likely because of Instagram/SnapChat's appealing user-friendly mobile apps (Facebook for Android still needs work), and because of teenagers' obsession with sharing photos. Some teenagers only use Facebook as a last resort when they get bored of their other social media apps.

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Facebook event scheduled for March 7, News Feed redesign imminent

Facebook event scheduled for March 7, News Feed redesign imminent

What's this we have here? It looks to be an invitation from Facebook telling us to "come see a new look for News Feed." The event will take place next week on March 7 at 10 am PT. As for what the social network has in mind for the day's events, we're pretty adamant that they'll be introducing yet another new redesign of the front-page News Feed.

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Facebook marking down gifts as much as 80%

Facebook marking down gifts as much as 80%

Facebook is apparently marking down gifts from its marketplace in order to get more people to use it. Not only that, but you'll also be given the option to "give a gift" whenever your friends get a new job, a promotion, or give birth to a child. Facebook is going to great depths to market its own marketplace. Perhaps it should utilize its own, newly updated custom audiences tool. It could benefit from better targeted marketing, and it can't really boast about the success rate of its tool if its own marketplace isn't doing so well.

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Facebook makes targeted ads easier for marketers

Facebook makes targeted ads easier for marketers

Facebook plans on making marketing much more easier for companies. It has announced that its custom audiences tool, which was released back in September to let marketers create more relevant ads for users, has received an update that will help marketers to create better, more targeted ads to attract users with. This tool will combine the help of 4 companies, Datalogix, Epsilon, Acxiom, and BlueKai, to help businesses with their online/offline marketing.

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Silicon Valley launches campaign to teach coding in schools

Silicon Valley launches campaign to teach coding in schools

Many major businesses and icons in Silicon Valley are joining together with a new non-profit, named Code.org, to bring more computer science classes to schools. Some big names supporting the project are Mark Zuckerberg, Bill Gates, and Jack Dorsey (of Twitter and Square fame). The project was started by Hadi and Ali Partovi in an effort to bring more qualified programmers and engineers to the evergrowing tech industry.

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