smartwatch

Apple videos show what Apple Watches are made of

Apple videos show what Apple Watches are made of

So Apple has finally released the final, or semi-final, details of the Apple Watch and many are probably left drooling over the smartwatches, or maybe fainting at the price tags. But if you're any sort of a design conscious user, you might just as well be interested in the thought and process that went into crafting this amalgamation of technology and art. Luckily for you, Apple has just released some videos that briefly explain the materials used in making the smartwatches, hopefully leaving you drooling again over such fine materials.

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Pebble belittles the competition, calls dibs on simplicity

Pebble belittles the competition, calls dibs on simplicity

Unless you've been asleep for the past 24 hours, it might have caught your attention that Apple has finally launched its own take on the smartwatch fad, not called an iWatch but simply an Apple Watch. Cupertino is just the latest but definitely one of the most high profile entries into a fledgling market segment that still has some scratching their heads, and Pebble claims to know why. It's because Apple, Samsung, and Google are practically putting smartphones on people's wrists, forgetting the watch part of the equation.

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This is Apple Watch: Hands-on

This is Apple Watch: Hands-on

Six months ago, Apple showed us the Apple Watch. Today, I got to look past the prototypes of last year's event and instead try out a fully-functional version, more than a little curious about whether Apple had, indeed, cracked the smartwatch question. There's no denying that plenty of thought and design effort has been put into the timepiece - and some details are, frankly, inspired compared to what the competition is doing - but will that mean Apple Watch is an instant must-have?

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Apple Watch pricing and availability revealed

Apple Watch pricing and availability revealed

The Apple Watch — now that you know a bit more about it, the hard-hitting questions remain. How much is it, and when will you be able to get it? We’re here in San Francisco at the Yerba Buena Center, where Apple has just announced their pricing schemes. The Apple Watch Sport will cost $350, but we knew that one. Apple Watch will start at $549, which may be above or below your expectations. The Apple Watch Edition? That’s a tricky one to nail down.

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Pre-event buzz: Apple Watch will change how Apple Stores do business

Pre-event buzz: Apple Watch will change how Apple Stores do business

Don't live near an Apple Store? You might be out of luck if you expect to buy an Apple Watch with a try-on experience any time soon. This week it's become apparent that the unique nature of the Apple Watch and its future might have to change the way its sold - change the way Apple presents itself in-stores, that is. Just like the Apple Store experience changed over the past several years to an iPhone-centric checkout, so too will the Apple Store need a new place to try on watches.

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We’re on the ground for the Apple Watch event!

We’re on the ground for the Apple Watch event!

Today’s the day! We’re here in San Francisco, ready to get inside the Yerba Buena Center on this blustery winter morning. What will we find in there? We’re not entirely certain, to be honest. The Apple Watch is all but a foregone conclusion, where Apple is expected to announce more details ahead of the April release timeframe CEO Tim Cook already hinted at. Could we see something else? Multiple other things? We’ll know in a few hours, but we have our suspicions.

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Study: Apple Watch favored by those with larger phones, tablets

Study: Apple Watch favored by those with larger phones, tablets

I’m supposed to ask, because today is when Apple will likely unveil the Apple Watch in full, so — are you gonna buy an Apple Watch? According to a new study, it depends on the size of your phone. So says Adobe, who polled 1,000 iOS users of their products to gauge interest on how we consume media. A byproduct of that study was news of our interest in the Apple Watch, where the larger our smartphone or tablet screen, the more interested we become.

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Analysts: Apple Watch could top 19 million in 2015

Analysts: Apple Watch could top 19 million in 2015

Apple will "spring forward" at its event on March 9th, where it will likely launch its first generation of Apple's wearable technology, the Apple Watch. The Apple Watch is expected to hit consumer markets sometime in April. Over the course of 2015 it's predicted to sell 19 million units. 10 million of its sales are predicted to come directly from the holiday season. As of now, we aren't the only ones speculating. Professional market analysts have been reporting their bullish views on Apple's possible success in the market place.

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Reserve Strap charges your Apple Watch as you wear it

Reserve Strap charges your Apple Watch as you wear it

As Apple's "Spring Forward" media event draws even closer, and with it new details about the Apple Watch, headlines are being dominated by talk about how long the new smartwatch's battery will last, and how the device minimizes power usage when not being worn. While the Apple Watch's release is still a few weeks away, some accessory makers are getting an early start on debuting their items, including one that aims to address concerns about battery life. The Reverse Strap is a watchband that doubles as a charger for the Apple Watch, providing additional power while being worn.

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Apple Watch Edition contains new “Apple gold”

Apple Watch Edition contains new “Apple gold”

Apple is the sort of company to be so obsessive about the devices they create that they'd make their own type of metal to perfect them. That's what they do. They've already done it. Apple uses cold-forged steel in one iteration of their new Apple Watch. According to Jony Ive, they're also bringing their own specially-prepared gold to the smartwatch as well. Not that this new gold is anything you'd need a new magical alchemy to concoct - this is just a matter of preparation and process.

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