shopping

Holiday Gift Ideas 2013

Holiday Gift Ideas 2013

Halloween has come and gone, and with its passing comes the start of the holiday shopping season. Companies are preparing to launch their latest offerings in time for seasonal gift-giving, and sorting through the endless products, promotions, and special pricing for the perfect gift can be enough to make anyone's head spin. We've got more than a few ideas for you here at SlashGear, and whether you're in the market for something small and solid for coworkers or a big gift to make your significant other's holiday, read on to see our best suggestions.

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Mind-reading your brain’s budget: How neuro-pricing proved Starbucks undercharges

Mind-reading your brain’s budget: How neuro-pricing proved Starbucks undercharges

Starbucks could charge you a third more for a cup of coffee and, not only would you pay it, but you'd think it justified, one study of brain waves suggests, opening the door to market testing product pricing using neuroscience. The research, by neurobiologist and former marketing consultant Kai-Markus Müller, took Starbucks coffee as its basis Spiegel reports, using electroencephalography (EEG) to track instinctive reactions to different suggested prices for cup. He found that, while the same cup would usually sell for €1.80 ($2.44) in German cafes, those surveyed would actually have readily paid between €2.10 and €2.40 ($2.85-3.25).

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Amazon Art turns retailer into a global gallery

Amazon Art turns retailer into a global gallery

Amazon has launched Amazon Art, extending its online shopping service to original and limited artwork for those graduating from dorm room posters. The new store, which kicks off with more than 150 dealers and galleries together mustering over 40,000 pieces of art, spans the budget range too, with some items coming in at under the $100 mark, while at the top end there are pieces costing hundreds of thousands of dollars.

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New Nexus 7 officially arrives as Google pulls the trigger early

New Nexus 7 officially arrives as Google pulls the trigger early

Google's new Nexus 7 was released a bit prematurely today, as retailers like Best Buy and Amazon put the new tablet on sale. First it was Best Buy, and then more and more retailers piled on, offering the new Nexus 7 days before Google would put it up for sale. However, it seems Google is pulling the plug on their originally plans of a July 30 launch, and are selling the tablet right now.

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