shopping

Amazon Prime Day was a complete bust… or was it?

Amazon Prime Day was a complete bust… or was it?

Now that the dust has settled from Amazon Prime Day, it's clear that the Seattle-based online retailer wasn't just using overblown hyperbole to get rid of some of its online inventory. It also didn't miscalculate. Rather, the response was more likely exactly what Amazon expected. As we previously reported, there were some great deals to be found, but for the most part, Prime Day was ridiculed for featuring discounts on seemingly random or even off-the-wall crazy items.

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Google wants to make adverts self-contained stores

Google wants to make adverts self-contained stores

Impulse purchases look set to be made easier, at least if Google has its way, with AdWords gaining a "Buy on Google" button directly in adverts themselves. The new quick-grab option is part of a "Purchases on Google" push from the search giant's advertising arm, which also includes support for turning the advert into a browsable product carousel, hooking in reviews, and directing people to their nearest local store.

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Facebook’s “Moneypenny” assistant is all about shopping

Facebook’s “Moneypenny” assistant is all about shopping

It seems that Facebook has been rumored to be working on several products to seemingly directly compete with existing services, like the music streaming service that Facebook has denied it is developing. The latest seems to be a digital assistant of sorts but one that is probably unlike anything you've heard of or seen. Unlike Siri or Cortana, who are more concerned about your schedules and flights, Ms. Moneypenny is more focused on where your spend your money. And it's doing so with the help, not of machine learning, but of other people.

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Amazon celebrates 20th birthday with ‘Prime Day’ sale to rival Black Friday

Amazon celebrates 20th birthday with ‘Prime Day’ sale to rival Black Friday

This coming July 15th, Amazon is celebrating its 20th birthday with a huge global sales event its calling "Prime Day." The e-commerce giant is touting that they will have more deals throughout the day than they do on Black Friday, the shopping extravaganza that takes place every year in the US in November on the Friday after Thanksgiving. There are a few conditions that need to be met in order to take advantage of the sale. Namely, users need to be Prime subscribers.

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Amazon to offer special deals from its Treasure Truck in Seattle

Amazon to offer special deals from its Treasure Truck in Seattle

Amazon has changed the way we shop, turning just about everything that was retail-based to being available online. Now they're doing an about-face and making a move into selling things physically, but with a twist: it's from a real, moving truck. Ok, so maybe this isn't a revamp of how they'll do business, but it is a special event/promotion taking place in the company's hometown of Seattle. Called the Amazon Treasure Truck, the vehicle will drive around the city offering a special, limited-quantity item at a crazy discount.

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Amazon puts a learning AI in charge of reviews

Amazon puts a learning AI in charge of reviews

Amazon has quietly tweaked its reviews algorithm, using machine learning to not only push fresher feedback to customers, but learn which reviews are most useful. The changes, which went into action on Amazon's US site late last week, could well make a noticeable difference to which customer reviews show up top of the list and which are buried at the bottom; meanwhile, it could also have a big impact on how many stars each product scores.

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Amazon to have select Prime items shipped from merchants

Amazon to have select Prime items shipped from merchants

If you're an Amazon Prime subscriber, you may find many more items eligible for the service's free two-day shipping option in the near future. That's because the internet retailing giant is testing a program that has Prime items shipped directly from the independent merchants selling who sell them. Normally, only items sold directly by Amazon, or merchants' items that are stored in Amazon's warehouses, are eligible for the Prime two-day shipping option. This change benefit both customers and sellers.

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Facebook to add “buy” button for Shopify goods

Facebook to add “buy” button for Shopify goods

Facebook wants to become your all-in-one social platform, and that includes shopping. E-store platform, Shopify, is partnering with Facebook to create a "Buy" button that is directly embedded in posts. Of course, the button is great for merchants; this means there are fewer steps between an advertised product and a sale. The main advantage of the button for buyers is that they don't have to leave their Newsfeed to make a purchase. Come to think of it, that's a boon to merchants as well.

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Amazon offering free shipping on small, light weight items

Amazon offering free shipping on small, light weight items

Following last week's updates to shipping services for Prime subscribers, internet giant Amazon has just announced a free shipping option for regular customers. Dubbed "Fulfillment by Amazon Small and Light," small items priced $10 and below, and weighing no more than 8 ounces (230 grams), will ship for free within the U.S. There are a few more criteria orders need to meet, and items won't be arriving in two days or less, but it's an option available for all customers, Prime subscriber or not.

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Amazon Stream is an entirely new shopping experience

Amazon Stream is an entirely new shopping experience

Amazon is always working hard to figure out new ways to get you to spend your money with it online. One of the latest ways Amazon wants to part you from your money is with a new shopping experience called Stream. Stream has an endless supply of products for men, women, and your home in an easy to browse format that crams all sorts of items in one location.

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