For TV manufacturers, getting the best quality picture to the consumer is a top priority. For Sharp, they've tried to reach that goal by introducing TVs with the Quattron technology, which successfully adds a fourth color (yellow) to the standard Red, Green, Blue. The result is a sharper image, and better colors on the screen. The same technology is now going into their brand new LC-52-LB3 and LC-46LB3 AQUOS Quattron 3D LCD TVs, which were just announced by the company.
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