rugged

Marketing fails? Olympus rebrands rugged SW Stylus cameras as Tough series

Marketing fails? Olympus rebrands rugged SW Stylus cameras as Tough series

Apparently the everything-proof Olympus Stylus SW cameras haven’t get enough publicity of it’s toughness in handling most challenging shooting grounds. The company has reinforced the shockproof, waterproof, freezeproof, crushproof and dustproof Stylus with a better title – Stylus TOUGH, a name with implication of roughness, message received!

Olympus’s Marketing director at Europe division said consumer is looking for digicams that define durability in additional to the core image features. Their existing Stylus SW series offer just that, a little twist in marketing drawing board would reflect the true nature of the SW series.

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Iomega Launches 250GB Portable Ego drive for Pat Fans

Iomega Launches 250GB Portable Ego drive for Pat Fans

Iomega has stamped their popular line of Ego Portable hard drive with an official Patriots NFL logo just in time for Holidays season. Pat fans now can show their supports and team-spirit while standing out from the technology crowd with Patriots branded and rugged portable hard drive- a compact and bus-powered external storage with 2.5-inch 250GB storage space.

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Panasonic Toughbook CF-H1 Mobile Clinical Assistant: Video Demos

Panasonic Toughbook CF-H1 Mobile Clinical Assistant: Video Demos

Panasonic have officially announced the Toughbook CF-H1 Medical Tablet PC they demonstrated at the IDF in August.  Fully ruggedized to military standard 810F, as well as being IP54 compliant, the CF-H1 has a magnesium alloy chassis and is capable of surviving a 3ft drop as well as rain, dust, spills and vibrations. Underneath lurks a 1.86GHz Intel Atom Z540 processor, 1GB of RAM and an 80GB shock-mounted hard-drive. Primary input is via the 10.4-inch XGA resolution dual-touch LCD.

Full gallery & video demos of the Panasonic Toughbook CF-H1 after the cut

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iKey BT-87-TP Rugged Bluetooth Keyboard meets NEMA 4X specs

iKey BT-87-TP Rugged Bluetooth Keyboard meets NEMA 4X specs

If you're an ultraportable device user and you want to keep working even when conditions aren't all that great, iKey may have the keyboard for you.  The iKey BT-87-TP Rugged Bluetooth Keyboard is a 12.01 x 7.75 x 2.03 inch fully-sealed slab of ruggedized data entry, with an industrial silicone keypad and ABS polycarbonate case that together met NEMA 4X specifications dirt, dust, water, ice and corrosive resistance.

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Sonim XP1 ruggedized cellphone gets hammered online

Sonim XP1 ruggedized cellphone gets hammered online

If you're the sort of person who gets a thrill from things such as the Samsung SSD drop test video (and we're not judging you, as we do too) then you might enjoy watching the regular battering that Sonim's XP1 ruggedized cellphone is currently receiving.  The handset - also known as the JCB Toughphone - has been made the star of its own online reality TV show but, unlike in most other such shows, the audience really is getting to see what they want: the star being battered with a great big hammer.

Sonim XP1 test videos - starring an elephant, no less - after the cut

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Panasonic Toughbook notebooks get Centrino 2 & draft-N upgrade

Panasonic Toughbook notebooks get Centrino 2 & draft-N upgrade

Panasonic's Toughbook range has always prioritised sturdy build above just about anything else, but in a welcome nod to processing power the company has announced that it will be upgrading the semi-rugged notebooks with Intel's new Centrino 2 processor.  Both the Toughbook CF-52 and Toughbook CF-74 will feature the new processor, as well as getting improvements in video performance, storage and networking.

 

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Garmin Oregon rugged GPS range made official

Garmin Oregon rugged GPS range made official

Garmin's new Oregon handheld GPS range, the existence of which was tipped earlier this week when product descriptions hit the online stores, has been officially confirmed by the company.  Five models are available, ranging from the the basic Oregon 200 and shaded relief-mapped Oregon 300, to three 400-series devices each tailored to different outdoor activities.  Each model has a 3-inch color touchscreen and water & shock resistant casing.

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