Today AMD announced that they are retiring the ATI brand entirely from their branding and marketing. This is a move that I have been expecting for some time now since it has been one of the more prominent discussions at the last few AMD Analyst Summits I have attended.
It has become blatantly clear over the past few years that the “speeds and feeds” marketing by manufacturers of personal computers was becoming less relevant to the decision making process of mainstream consumers. This is why both AMD and Intel are taking very different approaches with their partners on how to position and market to consumers.
Read The Full Story















![JH Audio JH16 Pro with Freqphase Custom In-Ear Monitor Review [2013]](http://cdn.slashgear.com/wp-content/uploads/2013/04/P2111170-sg-320x80.jpg)






