Pure is on a mission, and that’s to steal the streaming music crown from industry heavyweights Sonos. The strategy to do that is make Pure Jongo cheap, undercutting Sonos’ premium price tag with a range of affordable wireless speakers and WiFi music adapters at up to a third of the price of a Sonos box. And, just as you’d expect, there’s on-demand playlists and internet radio from iPad, iPhone, and Android remote control apps.
















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