A few years back, you had the ability to actually try things before you bought them. That is, in the video game industry. Retail stores still feature demo "kiosks" where you can play on a console for a few minutes, and try out a few of the games they've got on some kind of demo disc in the tray, but for the most part, you're at the mercy of other means entirely to find out whether or not you want to buy a game, or even the hardware itself. For Sony, that's just not going to cut it, so they're planning a huge marketing push to get their PlayStation Move into the heart and mind of all potential purchasers. And what's a better way to do that then let them play it, right?
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‘Playstation’ Stories
PlayStation Move to be Demoed All Over the Country Starting in September
PlayStation Move Gets Unboxed, Features 8 Demos in Promotional Kit
Sony's PlayStation Move is just about ready to hit retail shelves, so it's no surprise that promotional kits are starting to make their way to some testers out there in the wild. In this case, it looks like they managed to get the boxed units that will make their way to Europe later this year (minus one demo, interestingly enough). Inside the kit, Phil (who was lucky enough to get the promo kit) found two Move controllers, one demo disc, and one PlayStation Eye camera. The interesting bit comes on that demo disc, as well as the User Interface you see in the image below.
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Sony extend Official Licensing Program to lifestyle products
Ever wanted a pair of PlayStation branded thermal underpants, or perhaps some PSP-themed slippers? Sony Japan has announced that it's extending the Official Licensing Program to include "lifestyle products for clothing and household goods".
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Android PlayStation emulator demo surfaces
I bet there are lots of people out there who have memories of playing games on the first generation PlayStation. At the time the consoles was fantastic and its cool that today we can play games that look better than that original console on our mobile phones.
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Sony “Classic White” 160GB PS3 Slim outed; black PS3 gets 320GB HDD boost
Sony Japan has outed their latest PS3 models, packing either 160GB or a new 320GB hard-drive, and now with more choice in color too. The PS3 CECH-2500 will drop on July 29th 2010 in Japan, available with the 160GB HDD in either original "charcoal black" or new "classic white", accompanied by a black-only 320GB version.
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PlayStation Plus Official: $49.99 for a year
As we expected, Sony's on the ball today with their announcements, especially when you compare them to the rumors that were floating around before E3 kicked off. After officially unveiling the release date and pricing for PlayStation Move, the company that built the PlayStation brand have announced that a priced, premium service is being rolled out to the PlayStation Network.
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Sony PlayStation Move Could be Bundled With 500GB Console
Remember when we brought you that report of the FCC filing two new PlayStation 3 models? Those seem to be taking a bit more of a firm grasp in reality, thanks to a report coming out of CVG today. According to their sources, Sony is indeed well beyond the planning stages, and they're all set to announce two brand new PS3 models at this year's E3.
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What are Sony Japan counting down to?
Sony love a good countdown, and so it comes as no surprise to see a new timer chugging through the seconds on their Japanese PlayStation site. Punctuated by thunder and occasional, barely-glimpsed landscapes in the background, the teaser is set to expire in just under 140 hours (at time of writing); in other words, smack in the midst of E3 2010.
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Sony Plans to Make Majority of Video Games in 3D, Including Triple-A Titles
No surprise here. On the heels of Sony announcing the pre-order availability of a list of BRAVIA 3D HDTVs, there comes word that the house that built the PlayStation is focusing, from here on out, on 3D. We already knew that Sony was one of the main companies out there focusing on the "future tech," but we didn't think it would go this deep. Speaking with CVG, the UK PlayStation boss Ray Maguire pretty much laid out the company's idea for the future, and there's a lot of 3D being applied to a lot of different things.
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Sony PlayStation 3 Father’s Day Bundle Includes HDMI Cable After Long Last
If you're a lucky owner of a PlayStation 3, then you know what it feels like to open up a box that contains a console that's fully capable of HD-output, but it's missing one very key element: the cables. Sure, it's frustrating, but it just means you get to spend more money, and that's never a bad thing, right? Sure, we imagine that including the cables right from the out-set might have been the better thing to do, so hopefully you'll take it when you can get it. Start counting down the days to Father's Day, then.
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Sony’s PlayStation Network+ Could be Announced at E3
Looks like HBO isn't the only thing getting some premium services showcased on Sony's PlayStation Network. Sure enough, while the rumors about a premium version of the long-coveted free PlayStation Network have been just that for quite some time, it looks like the rumors are starting to take a bit more of a solid turn. Sources all over the place are converging on one main thing: it exists, and Sony is going to announce it.
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PlayStation Move Could Hit Store Shelves as Soon as July
Sony's placing a lot of hope in their upcoming motion controller, and considering the upcoming competition, that's probably a good idea. With E3 just around the corner, there's no doubt in anyone's mind that Sony's holding their tongue, at least in any official capacity, to make sure that they get to announce all the goodness on their own stage. That's not stopping video game outlets like BT Games from (possibly) ruining the whole surprise.
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