Pioneer and XM Introduce Pink inno XM2go Player With a Portion of Proceeds to Benefit Breast Cancer Research
Pioneer, XM and Circuit City Join Together to Support the Susan G. Komen Breast Cancer Foundation
WASHINGTON, Sept 06, 2006 /PRNewswire-
FirstCall via COMTEX/ — Pioneer Electronics (USA) Inc. and XM Satellite Radio today announced that the Pioneer inno(TM) XM2go, the world’s first portable player to combine XM’s acclaimed content with the flexibility of MP3 playback, will be available for purchase in pink beginning September 10. For each pink inno sold and activated, a donation will be made to the Susan G. Komen Breast Cancer Foundation.
“XM, Circuit City Stores, Inc. and Pioneer are coming together with the Susan G. Komen Breast Cancer Foundation to deliver this pink Pioneer inno to market with the hope that we can help drive breast cancer awareness, an important issue to many of our existing subscribers and employees,” said Dan Murphy, senior vice president, Retail Marketing Distribution for XM Satellite Radio. “Music lovers now have satellite radio and MP3 music in a single, sleek device, as well as the satisfaction of donating to a worthy cause.”
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