Oh my scary this toy better not show up anywhere I'm sleeping. This lovely little dinosaur was first released in 2008 and everyone loved it but apparently noone had the cash to buy one. PLEO creator Ugobe filed for bankruptcy and the company basically went under - until 2009 when Jetta Company Limited decided to re-launch the PLEO by purchasing the Ugobe IP, the company then taking the time to now improve the beast and re-release with a new name and at least a couple new colors. Joy! Nice history lesson, yes? This brand new PLEO goes by the name PLEOrb, ("re-born",) comes in pink or blue or green with all new packaging and a batch of new features!