Nokia’s new head of Mobile Solutions (the division of the Finnish company dedicated to smartphones and mobile computers) Anssi Vanjoki has come out fighting this week, promising “killer smartphones”, “game-changing products” and the sort of “battle” that fanboys have been crying out for over the past couple of years. You could well argue that his counterpart at Nokia’s Mobile Phones division has an easier job of it, taking on the more mundane grist of what’s still the biggest cellphone company worldwide (and getting handset-hungry developing markets to cater to). Vanjoki gets a tired portfolio of devices with only the N8 a glimmer on the horizon (and that, a crueller person might add, runs an already tired OS) and the challenge of rivalling the best in Android, iOS and webOS in what has become perhaps the fastest changing segment in consumer electronics. That’s a pretty hefty to-do list, so what should be his plan of attack, where does the N8 fit into it, and – in a week of iPhone 4 contention – what lessons could Apple be learning from the Finns’ fall from grace?
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