The team-up that many have been waiting for is happening at long last. The NFL and Google have signed up a deal that will bring the upcoming SuperBowl XLIX front and center in Google's world. But don't get the wrong idea. The deal in place only covers search results, clips, and, of course, ads, with revenue being shared by the two. Official NFL content must still be consumed from NFL's own source or partners, with Google providing only a teaser and a gateway to the Super Bowl world.