Just i thought Blockbuster's Total Access is on to something with the upcoming video game rentals, apparent something is going away, and if you are a Total Access subscriber, i guarantee you wouldn't be pleased. I got this email from Blockbuster today with an exciting header that reads “No More Due Dates for free in-store exchanges”! That’s a shocker! Now I can keep my Total Access’s in-store redeems for as long as I want? Heck yeah but Wrong! The Blue Envelop online rental is up to no good: Yes, there will be no time frame for in-store exchange but it will count as the regular rented item, in other words, the upcoming Total Access will entitle you to access both in-store and online movies, but not longer free. Shame on them to continue promoting "Free" In-store exchange. Read the new Total Access features after the cut.
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