Tim Cook expects 2015 to be “the year of Apple Pay”. Saying thier mobile payment option is “off to a very strong start”, the Apple CEO noted that 750 banks and credit unions are Apple Pay partners, now. Cook also let loose another bombshell statistic: Apple Pay accounts for two-thirds of all contactless payments using Visa, American Express, or MasterCard. Furthermore, mobile payments at Whole Foods have increased 400% on the back of Apple Pay. Other retailers are experiencing similar success with the platform.