Lumia

It’s really official: “Microsoft Lumia” is the name

It’s really official: “Microsoft Lumia” is the name

Nokia Lumia is no more. Of course, that was already made known by Microsoft's French Facebook account, but you know how social networks can be so fickle-minded these days. It can't get any more official than this though. Microsoft Senior VP for Marketing for Phones Tuula Rytilä has taken to what was once Nokia Conversations to share what the branding transition will bring and what its fans can expect and continue to expect as the company rolls out the new "Microsoft Lumia".

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Microsoft finally settles on “Microsoft Lumia” name

Microsoft finally settles on “Microsoft Lumia” name

One chapter of Microsoft's, and Nokia's, mobile history is finally drawing to a close. After a bit of guessing and speculation on what Microsoft plans to do to unify its mobile branding, Nokia's, or rather Microsoft's, French Facebook page gave an unambiguous hint as to what the company has decided to call its smartphone brand, and it won't Microsoft Nokia Lumia Windows Phone phones or Nokia Lumia by Microsoft Mobile. It's going with a much simpler "Microsoft Lumia", which edges out not only "Nokia", but probably "Windows Phone" as well.

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Lumia 530 release set for T-Mobile USA

Lumia 530 release set for T-Mobile USA

The successor to the best-selling Windows Phone device of all time, the Lumia 520, is coming to T-Mobile USA. That’s the T-Mobile Lumia 530, carefully sent out in press releases to the press (like SlashGear) without the name Nokia attached. The time has come!

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Microsoft phasing out Nokia, Windows Phone brands

Microsoft phasing out Nokia, Windows Phone brands

When Microsoft snapped up Nokia, we all knew things would be changing. The original darling of the mobile phone world had long been pandering to Windows Phone, eschewing better avenues like Android. While the purchase sealed Nokia’s fate as an actual Windows brand, a new report suggests it may now be branded as Windows rather than Nokia.

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