LG

LG giving out 4,000 LG G4’s in massive consumer campaign

LG giving out 4,000 LG G4’s in massive consumer campaign

Even with a huge marketing budget, there is still something to be said for spreading the good news through word of mouth. OnePlus and HTC used that to great effect and now LG seems to be jumping in as well. Kicking its marketing machine into full drive, the Korean OEM has announced that it will be giving out LG G4 smartphones to 4,000 lucky consumers in 15 countries weeks before everyone else. While its not a permanent arrangement, it could effectively drum up the hype around LG's upcoming flagship.

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LG G3 Google Cardboard VR headset Review mini

LG G3 Google Cardboard VR headset Review mini

The first thing I said to myself when I placed the "VR for G3" against my face was "ouch."* This piece of equipment is made of hard plastic, and is the beginning of something much bigger for LG and the Virtual Reality universe. They say so, in fact. "This is just the beginning," they print on a card in the box - "Want to be the first to hear about what's next from LG," they ask, "sign up now" to find out more. Meanwhile we're fairly sure we're a bit early to the game as the URL we're direct to launches a VR for G3 first announcement sort of presentation.

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The LG G4 is coming April 28 (and we’re already intrigued)

The LG G4 is coming April 28 (and we’re already intrigued)

LG's new flagship smartphone, the LG G4, will make its official debut on Tuesday, April 28th the company has confirmed this morning. The event, taking place in New York City, will see LG finally detail its retort not only to the iPhone 6 but Samsung's Galaxy S6 and HTC's One M9. It's shaping up to be a very interesting battle, too, with LG's invite image loading a little extra emphasis on the camera abilities of the phone, not to mention hinting at its choice of materials.

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LG G4 official teaser speaks camera, hints texture

LG G4 official teaser speaks camera, hints texture

Yes, we have yet another piece of the G4 puzzle from LG. Before it was the 5.5-inch QHD screen announced by LG Display. Then it was UX 4.0 that is promised to bring a "human-centered" experience to the smartphone, by incorporating even more smart features alongside conveniences. Now, LG is teasing the G4 directly, but, naturally it isn't spilling all just yet. What it is revealing is the camera, or at least part of it, hinting that you will be able to "see the great".

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LG goofs with 8K iMac claim

LG goofs with 8K iMac claim

LG has potentially dropped itself in a tank-load of hot water, mistakenly putting words in Apple's mouth and claiming an 8K iMac launch has been confirmed for 2015. The goof comes as part of LG's pre-hyping for 8K UHD resolution - a whopping 7,680 x 4,320 - which it expects to succeed 4K resolution over the next few years, though so far only a single panel has been shown off publicly. So far, so good, but LG then goes on to assert that Apple has already committed to an iMac upgrade with an 8K panel sometime this year.

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LG UX 4.0 revealed ahead of LG G4 debut end of April

LG UX 4.0 revealed ahead of LG G4 debut end of April

It seems that LG really wants to build up the image of the LG G4 piece by piece. Once again confirming that its smartphone will indeed make its first public appearance at the end of the month, the OEM announces another crucial part of that puzzle, this time the user experience or UX. Now at version 4.0, LG's user interface is now touted to be even more "human-centered", not just simply giving users the ability to customize their smartphones to their needs but even anticipating the information that the user might want.

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New LG Display 5.5-inch QHD panel headed to the LG G4

New LG Display 5.5-inch QHD panel headed to the LG G4

It seems to be LG's habit to make somewhat big announcements before a scheduled event, perhaps to build up hype or to get the extra cruft out of the way first. LG Display, it's display making business, is making a big fuss over its new 5.5-inch Quad HD IPS LCD Panel that boasts of a few innovations like a higher color gamut and in-cell touch technology. But more than just the virtues of the display itself, the announcement also holds some clues regarding the upcoming LG G4 flagship.

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LG G4 benchmarks hint at big camera upgrade

LG G4 benchmarks hint at big camera upgrade

After wisely side-stepping the Mobile World Congress hype, LG is readying their latest flagship for release. Reportedly set for a mid-April announcement, LG’s handset has —- unlike it’s Samsung and HTC brethren — been shrouded in mystery. We’ve heard relatively little about it, but that’s changing. Today, we get our first inkling at what might make the newest from LG one to have. If it’s accurate of the final hardware build (and it should be, at this point), the new LG G4 will be big and bold, but not quite cutting edge.

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LG Magna, Spirit, Leon, Joy mid-range phones go global

LG Magna, Spirit, Leon, Joy mid-range phones go global

While it didn't unveil its next flagship at MWC 2015, LG did announce, or rather pre-announce, some smartphones. Among them was a batch of new mid-range devices to fill in the gap, not just in time, but also between it's high end and its low end offerings. Instead of the usual letter-based naming, however, LG opted to give these four, the LG Magna, LG Spirit, LG Leon, and LG Joy, real names, though not necessarily descriptive. And these four will begin their global trek in South America, followed by Europe and other regions before finally ending in North America.

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