Today it’s been tipped that the HTC marketing team have decided to strip away all the extra nonsense from the name of their next hero device, calling it simply “HTC One.” This naming scheme would have the device take on a brand new level of “hero” mode with a similar strategy to that of Apple when they decided to call the iPad 3 “the New iPad”, with each subsequent iPad simply retaining that one top name. This tip surrounds the device known as the HTC M7, a smartphone that’s been leaked several times before today by several sources including the CEO of HTC himself.















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