Apple has launched its new ad campaign for the latest iPod line, kicking off with a catchy thirty second commercial called "Bounce" showing the 5th-gen iPod touch and the 7th-gen iPod nano. The clip shows the two new iPods - and their unchanged shuffle sibling - being suitably enthusiastic about music, keeping to Apple's now-traditional theme of a more playful and less educational attitude to commercials for the media player range.
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