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iPhone HD: hardware evolution, lock-in revolution

, Apr 26th 2010 Discuss [1]

Last week’s expansive leaks (and no shortage of rumor) gave us the opportunity to pick through the hard changes involved in the Apple iPhone HD; a display estimated at 960 x 640, a front-facing camera, talk even of the 1GHz Apple A4 CPU from the iPad. The question remains, though, will the iPhone HD be another game-changer or more of an incremental evolution? Right now, extra pixels and faster CPU aside, it looks more of the latter; the cynic might compare the iPhone HD with OS 4.0 to an ageing athlete, requiring the services of a bolted-on exoskeleton in order to keep up. The new software platform (which has likely saved a few surprises for the official fourth-gen hardware reveal later in the year) brings some much-anticipated features, but they feel a little clunky in their implementation. As I said in my recent iPad review, background notifications and multitasking will work, but they lack the purity found in earlier iterations of the platform.

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iPhone OS 4.0 in the year that changed everything

We’ve barely put the first quarter of the year behind us and it’s already shaping up to be one that will be noted as an inflection point going forward. We’re going to remember 2010 as the year that changed everything. I’ve talked in the past about the velocity of mobile and the rate and pace of innovation; now we’ve seen the next step in that process with Apple’s news of iPhone OS 4.0.

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iPhone OS 4.0 wrap-up

Apple’s iPhone OS 4.0 preview has been and gone, and the aftermath is a much more appealing OS not only for the iPhone but for the new iPad.  As anticipated, the biggest draw of today’s event was multitasking, with Apple telling us it’s taken them four iterations of the iPhone OS to get it just right.  Elsewhere there’s a new social gaming network for competing with both friends and strangers, a unified inbox and folders for better organising email and apps, and a new iAd advertising platform.

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Apple iPhone OS 4.0 Introduces iAd [video]

We had heard rumors about it, but now it’s official. Apple has pulled the lid off of their own mobile advertisement plans, and have introduced iAd. There’s a lot going on here, and Steve Jobs did a great job of showcasing just what the iAd program is all about. But, mostly, the whole point of the last tentpole is to say how all the other mobile advertisers haven’t done anything worthwhile, and Apple has found a way to make it all make sense.

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