iPhone

iPhone 5s “Powerful” ad highlights apps not specs; Slyly pokes Samsung

iPhone 5s “Powerful” ad highlights apps not specs; Slyly pokes Samsung

Apple has kicked off a new ad campaign for the iPhone 5s, taking a subtle dig at "unique" features from rivals like Samsung's Galaxy S5 pulse sensor by pointing out that its phone can do that too. Dubbed "Powerful" - and using the tagline "You're more powerful than you think" - the new commercial highlights what the iPhone 5s can do courtesy of the App Store, including fitness, gaming, music, and more.

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Duet Bluetooth tag: proximity sense for Android and iPhone

Duet Bluetooth tag: proximity sense for Android and iPhone

Over the past year, a number of devices similar to the Protag "Duet" have been released. They’ve all worked in a similar fashion - notifying you when you’re a certain distance away from your smartphone. Here with the Duet, limits are cut. No longer are you limited to iPhone, iOS, or one certain kind of device on Android.

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Larger iPhone 6 could cannibalize iPad mini

Larger iPhone 6 could cannibalize iPad mini

When the first real glimpses of the iPad mini came about, a wave of analyst suggestions made clear the possibility that a new iPad could eat into sales of an old one. More importantly, an iPad with a smaller display and a smaller price had real potential for eating into sales of the larger, more expensive model. As it turned out, there was a possibility that the iPad mini would cannibalize AND drive iPad sales as it hit the market.

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iPhone 6 case and battery leak tips button and screen changes

iPhone 6 case and battery leak tips button and screen changes

A leaked set of what are said to be iPhone 6 cases suggest a number of significant design changes, including moved physical controls, while photos said to show a bigger battery lend weight to ongoing rumors of a larger display. The silicone case shots, shared by an unnamed third-party case manufacturer, indicate that Apple will shift the power button from the top edge of the iPhone 6 to the side, possibly for ergonomic reasons around people using the smartphone one-handed.

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