Despite Viacom's assertions that streaming video site Netflix is doing nothing to hurt its Nickelodeon cable channel, the firm Bernstein Research says it has "hard data" to show otherwise. There is no argument that streaming media has had an impact on traditional video distribution channels. There have been studies to show significant numbers of people are actually cutting the cord for Hulu and Netflix.
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‘hulu’ Stories
Netflix believed to be hurting Nickelodeon
Hulu sets record 1.76 billion ad views in March
If you were interrupted from your online video-watching experience last month, there's a good chance you were on Hulu. The network-sponsored streaming site is the runaway leader in video ads, and it had a record number of delivered advertisements in March. A total of 1.76 billion ads were distributed to viewers on Hulu.com and its various apps, 39% more than YouTube.
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Hulu original series grow with four additions
Video streaming site Hulu had just added four new original programs to its lineup, helping to further differentiate itself from chief rival Netflix and add increasing weight to the idea that streaming sites can serve a purpose beyond just offering what people can already watch on broadcast TV. So far, Hulu's original programs include shows like Battleground, A Day in the Life, and Up to Speed.
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Hulu Plus membership soars to two million
The number of people who are paying for streaming site Hulu's premium service has eclipsed the impressive two million milestone. In January, it was announced that Hulu Plus had around 1.5 million subscribers, so the rate of growth is now more than 100,000 per month, which is certainly nothing to scoff at. And there is no sign that the service is slowing down, so that number will continue to grow.
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Cable Cord Cutting? Ha! Never!
I’ve often been asked by friends and family that have made the leap if I would ever consider cutting out cable television, ditching my service with my provider, and moving into the great, cord-cutting frontier. Those who press me say that if I make the move, I’ll be able to enjoy nearly all the same entertainment, but I will no longer need to pay Time Warner Cable for the, uh, privilege, of using its service.
Convergence Consulting Group report: 1,000,000+ people cut cord for Web
Last year, services like Netflix and Hulu provided enough entertainment for more than a million people in the US to cancel their cable or satellite TV subscriptions. That brings the total number of people who have made such a move to 2.65 million since 2008. These are people who specifically said they canceled pay TV service because they were switching to Web-based video options.
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Hulu video player now 55% bigger
Same Hulu. Same price. Now 55% bigger. The network-sponsored video streaming site has just launched a massive user interface update, bringing with it a brand new video player that increases the amount of the screen each video takes up by a whopping 55%. Other details were also changed with the UI upgrade.
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TDG report compares cable video-on-demand to Netflix
So, before there was Netflix, there were dedicated digital cable channels that allowed cable subscribers to watch various TV shows and movies for free, usually with some sort of ad-supported structure. Right now, if you're like most cable users in the country, you're probably thinking, "Oh yeah, that's right. There are on-demand channels that I can access from my cable box." The problem is you never actually go there to watch anything. And here are some numbers to prove that.
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Netflix adds The Weinstein Company to its streaming roster
Netflix has just added yet another content partner to its ever expanding list of digitally streaming video content. This time around it's The Weinstein Company, known mostly for its high-brow documentaries and dramas. Among the more recent titles in Weinstein's arsenal are Sarah's Key, The Intouchables, W.E., Coriolanus, Bully, and a flick that's getting a lot of Oscar buzz, The Artist. That's just a sampling of what the new content deal will bring to Netflix.
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Comcast Xfinity Streampix revealed to take down Netflix
If you're a user of Netflix streaming service, HULU Plus, or both, you know that there's a lot to differentiate the two, but that not a lot of ground is left to cover after they've taken their piece of the pie. That's where Comcast comes in with Xfinity Streampix. The group has this week revealed, though not formally announced, their upcoming streaming video service which will take command of its 75,000 shows and films that Comcast already offers and adds deals with several large picture companies.
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Amazon is looking for people to produce original TV content
In the highly competitive world of digital streaming, where everyone can pretty much get access to the same slate of popular content and offer it at pretty much the same price, there's a strong need to create something new and differentiated. Hulu has been trying to set itself apart not only by offering much more timely TV content but also creating a bold initiative on making its own Web shows that are available exclusively on Hulu. It looks like Amazon wants to take a page out of that book.
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Hulu users vote Honda’s ad as top Super Bowl commercial
Video streaming service Hulu teamed up with advertising group Ad Age to create an online portal that featured Super Bowl ads from this year and years past. Immediately after the big game, while much of the country was busy cheering and reveling, there were some dedicated commercial fans who voted on Hulu to choose their favorite ad of the night. The winner of the unofficial contest was actually just a teaser of one of the commercials that went live before the game - Volkswagen's "The Bark Side" ad preview.
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REVIEWS
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