HTC

HTC Beats partnership reportedly being dissolved

HTC Beats partnership reportedly being dissolved

HTC and Beats Audio have had a loving relationship for a while now, but it seems the premium headphone company wants out of the deal after hardly seeing any positive results from the partnership. The partnership involves a 25% HTC stake in Beats, but the audio company is reportedly wanting to buy the stake back.

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Verizon HTC One release date set for September 5th [UPDATE: August 22nd!]

Verizon HTC One release date set for September 5th [UPDATE: August 22nd!]

The Verizon HTC One has been tipped and tipped again - confirmed, suggested for release, then moved again - now the company has released an official teaser with September 5th attached. This release of the 4G LTE Verizon edition of the HTC hero phone has been long awaited - ever since it was first understood that, after a possible dismissal of the device due to their carrying of the DROID DNA, Verizon was rumored to have seen the positive reviews in the media of this device, letting HTC know right then and there that they'd want to work with the machine before the end of the year.

UPDATE: Verizon now confirms that the HTC One will be appearing for sale on the 22nd of August - how's that for a final drop?

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HTC “Here’s To Change” branding relaunch grabs Robert Downey Jr.

HTC “Here’s To Change” branding relaunch grabs Robert Downey Jr.

HTC has revealed its new global brand strategy, "Here's To Change", signing up Iron Man star Robert Downey Jr. as the new face of the struggling smartphone company. The deal will see Downey Jr. not only represent HTC in advertising over the next two years but, the company claims, use the actor's "own style" in its marketing worldwide, including cooking up different variations on the HTC acronym.

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HTC One Max Robert Downey Jr full-length teaser appears [UPDATE]

HTC One Max Robert Downey Jr full-length teaser appears [UPDATE]

While just a couple of bits and pieces were spilled yesterday, overnight it would appear that HTC made with the full-length video spot for their newest campaign entitled "Big Things Ahead." They also use the tag #HTChange, a single iteration of the multi-word collection of possibilities for what H.T.C. could stand for. It's also been suggested that this advertisement teases not only the HTC One Max, but the oncoming brand embodiment by Robert Downey Jr., Iron Man himself.

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HTC One Max and Robert Downy Jr teased in viral video spot

HTC One Max and Robert Downy Jr teased in viral video spot

This afternoon HTC has teased "Big things ahead" with a teaser for a trailer - yes, such things do now exist - for a new device or service, two of the most likely candidates being the fabled HTC One Max and the addition of Robert Downey Jr. It's been suggested more than once in the very recent past that Iron Man himself would be taking on a role not unlike a brand ambassador for the company, and it doesn't look impossible that the fellow jumping off the helicopter in this spot would be him - but that's far less important than the device, right?

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HTC One Max appears in early testing

HTC One Max appears in early testing

If you're not all about the smaller iteration of the HTC One in the most recent release from the company in the HTC One Mini, it would appear that HTC is also headed in the opposite direction with a bit more of a palm-filler. This device is tipped as the HTC One Max, bringing a 5.9-inch display to the market (we must assume) sooner than later, aimed directly at the likes of Samsung's own plus-sized hero in the Samsung Galaxy Note III.

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HTC One and GALAXY S 4 Google Play Editions receive Android 4.3 OTA update

HTC One and GALAXY S 4 Google Play Editions receive Android 4.3 OTA update

The HTC One and Samsung GALAXY S 4 Google Play Editions feature pure Android sans the common Sense and TouchWiz interfaces, and for some users, that Android has been bumped to version 4.3 with an OTA update this evening. Though not all owners have received the update yet, reports are starting to roll in from those who have, and we've got the details on it for you after the jump.

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