Jawbone's UP3 health tracker is having difficulties again before coming to market. The release date has been pushed back before. The third generation health tracker device was originally slated to be ready by the end of 2014. The company has been seized with delays, missing crucial opportunities like the 2014-2015 holiday shopping season. The newly announced 10-11 week delay would put the UP3's release in May. Hopefully, all of the new additions to the UP3 will keep it ahead of the curve in the competitive health tracker device market. Such a delay gives room to competitors to up their stake in the market.