Cars

This is how BMW will sell you an i8 supercar

This is how BMW will sell you an i8 supercar

Selling an expensive electric supercar can be a difficult business, assuming you're not Tesla that is, and so BMW is leaving nothing to chance with the i8. A new campaign trying to instill EVs with the same sort of drama as gearheads expect from gas powered engines will kick off this month, directed by Gus Van Sant and edited by Fight Club editor Angus Wall.

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Buick ticks reversing camera option box across the board

Buick ticks reversing camera option box across the board

Buick is jumping the gun on rear-view camera tech, making a reversing camera standard-fit kit on all of its 2015 cars, despite NHTSA legislation not demanding it until 2018. The National Highway Traffic Safety Administration ruled back in March that all new cars, sold from mid-2018 onwards, must beam a view from behind the car to the dashboard display, as part of an attempt to cut accidents where careless reversing runs over pedestrians or causes vehicle collisions.

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Alfa Romeo goes crazy: $7bn 8-car range revolution by 2018

Alfa Romeo goes crazy: $7bn 8-car range revolution by 2018

Alfa Romeo's beautiful 4C coupe will get eight new siblings by 2018, owner Fiat has promised, pumping $7bn into sports-focused new platforms, evocative design, and a return to core "brand values" to hit ambitious sales goals. The Italian car marque aims to sell 400,000 cars a year by the end of 2018 - 150,000 of which are expected to be in North America - as it finally gives its models fitting underpinnings to go with their appearance.

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Audi R8 LMX starts laser battle with BMW i8

Audi R8 LMX starts laser battle with BMW i8

It's the battle of the super-niche supercars, and it's being fought with lasers. Laser headlamps, that is, with Audi following BMW in adding laser lamp technology on its flagship R8 LMX limited-edition coupe, but claiming to in fact be the first production car to actually deliver the tech to eager nighttime drivers.

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BMW i Solar Carport Concept powers i8 and home

BMW i Solar Carport Concept powers i8 and home

Plugging in an electric car to recharge often happens in the dark confines of a garage, but BMW wants to brings its u3 and i8 EV range into the light with a new BMW i Solar Carport Concept. Mounting translucent solar panels on top of a bamboo frame - the wood picked for its rapid regrowth - the carport could be entirely off-grid, BMW claims, though you'd obviously need to get enough sun.

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