business

Spotify’s ads will be tailored to playlists starting May 1

Spotify’s ads will be tailored to playlists starting May 1

Spotify offers an advertisement supported listening option, and as with many other modern services, it seeks to target those advertisements to the users as best as possible. Users can seek out songs, albums and other items on the music streaming service, but they’re also offered playlists. As any music lover knows, the playlist you are listening too often speaks about your mood or mindset, and so it isn’t surprising, then, that Spotify is now offering targeted advertisements based upon them.

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Office 365 Video launches, like YouTube for serious business

Office 365 Video launches, like YouTube for serious business

Work today has evolved quite a substantially compared to even just a decade ago. If you ever tried to mention "Video sharing" to a boss back then, you will probably be met with a puzzled look, if not incredulity. But today, sharing content and information in the workplace has moved beyond documents and pictures. They even include videos. Because of that, Microsoft is rolling out Office 365 Video globally, a tool for hosting and sharing video content for work. Think of it like YouTube, except your IT would love it.

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Snapchat’s sneaky hiring tactics target Uber engineers

Snapchat’s sneaky hiring tactics target Uber engineers

Apparently, one of the best ways to recruit new talent in Silicon Valley is to poach certifiable talent from other tech industry giants. Snapchat is looking for a few good engineers, and the social networking company is using the unique strategy of target geo-filters to reach out to current Uber employees who might be looking for a change. Snapchat users at Uber's headquarters in San Francisco found a geo-filter that was tailor-made to poach Uber engineers.

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Boost Mobile reveals Cuba-friendly prepaid plan

Boost Mobile reveals Cuba-friendly prepaid plan

The US and Cuba have opened political relations, and many companies have turned their sights on the long-isolated nation. Boost Mobile is now counted among them, with the prepaid carrier announcing a new calling plan for (some) of its US-based subscribers who want to make calls home to their friends and family in Cuba. It's not the cheapest wireless plan out there, and it is thus far limited only to Boost Mobile subscribers located in Miami, but it does open up an option to those who need it.

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Instagram’s updated guidelines frown upon your shenanigans

Instagram’s updated guidelines frown upon your shenanigans

Instagram has decided to buckle down and confront those who are using the service in ways they shouldn’t be, including to harass or share others’ content. It has updated its Community Guidelines, and has lightened the nice-guy talk, more firmly dictating what is and isn’t acceptable for those on the website. The photo-sharing service has run into critics in the past for how it handles certain content, and in light of that it has also gotten specific about what is allowed: breastfeeding images, for example, are okay, as are post-mastectomy scarring images.

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Google’s EU case: three reasons why it matters to you

Google’s EU case: three reasons why it matters to you

The European Union is aiming for Google this month with a statement of objections. They've made allegations that Google isn't doing what they should when it comes to their super-dominant search engine. They suggest that what Google is doing with their search engine is selling products when they should simply be providing the public with this service without destroying their competition in the process. The European Union suggests that Google can keep doing what they're doing now - just so long as they're not found guilty of doing so in a way that allows no competition to realistically compete.

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Uber’s Bay Area driver numbers spike over 2014

Uber’s Bay Area driver numbers spike over 2014

The so-called “sharing economy” has its critics, but it is a rapidly growing way for some to make a part-time or full-time income, and depending on where you live, you have likely seen it expand over recent months. Uber might be one of the biggest examples of this, at least when it comes to giving strangers rides in your own car for money, and it has just released some numbers that demonstrate that growth: its number of drivers in the Bay Area have more than doubled in a single year.

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Nokia acquiring Alcatel-Lucent: here’s what that means

Nokia acquiring Alcatel-Lucent: here’s what that means

This morning Nokia announced that they'd reached an agreement to acquire Alcatel-Lucent for 15.6 billion Euro worth of stock. Nokia will still be known as Nokia, and the company will continue to do what it had been doing even after the acquisition is complete. Nokia will continue to work with technology development and licensing, telecommunications infrastructures, and online mapping. On the other side of the equation, Alcatel-Lucent had, since 2013 when it became very apparent that their profits were slipping, been working on what they called "The Shift Plan."

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Nokia agrees to buy Alcatel-Lucent, hints at HERE musings

Nokia agrees to buy Alcatel-Lucent, hints at HERE musings

It seems that Nokia is one company that can't stay put. Just after being divested of its smartphone, but not tablet, business by Microsoft, the company is on the move again to redefine itself and focus its resources. Once a mobile device company, Nokia now wants to move forward as a network technology company. And to push through its plans, it will be acquiring French rival Alcatel-Lucent. The combined power of the two companies is envisioned, at least by Nokia, to boost R&D on future technologies like 5G, cloud computing, and, of course, the Internet of Things.

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Microsoft launches ‘Skype for Business’

Microsoft launches ‘Skype for Business’

Skype is officially entering the business world with Microsoft's new platform Skype for Business (SfB). Skype has made some great strides recently. Last week, updates for the original platform included modernizing its Skype Translator tool by adding Mandarin and Italian to its repertoire of languages. Microsoft's latest offering SfB is a completely separate system and is aims to take inter-office communication to the next level. Skype for Business will allow users to conference with up to 250 people. If your clients aren't using the new platform yet, the new conferencing system will be able to connect you with anyone using a phone or Internet connection.

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