Bungie

Microsoft’s Marketing for Halo Reach Continues, Has Spartan Using a Real Jetpack [Video]

Microsoft’s Marketing for Halo Reach Continues, Has Spartan Using a Real Jetpack [Video]

There's no doubt that Microsoft pushes a lot of its money into the marketing behind one of its largest marketable products. Halo has been a money factory for the Redmond-based company, as well as Bungie Studios (the studio developing the First Person Shooter (FPS), so to see a huge marketing campaign kicked off before the release of the title is no surprise at all. And, with only a handful of hours to go for those in the UK, seeing a man dressed up like a Spartan take flight in a jetpack may just be outrageous enough to get a fence-sitter to spend the cash on the upcoming blockbuster.

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Halo Reach Will Outsell Call of Duty Black Ops, Boasts Xbox UK Director

Halo Reach Will Outsell Call of Duty Black Ops, Boasts Xbox UK Director

The video game industry is a tough one. It's just as fierce and competitive as any other market in the tech world, and so it's no wonder that someone from Microsoft would boast some pretty fantastic predicted results for the upcoming title Halo: Reach. And when competition is brought up, First Person Shooter (FPS) titles Halo and Call of Duty are the two bodies entered into the title fight. With Reach and Black Ops set to release within arm's reach of one another, talk about sales numbers is starting to heat up.

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Microsoft Ready to Permaban Players of Leaked Version of Halo Reach

Microsoft Ready to Permaban Players of Leaked Version of Halo Reach

While some people out there may think it's cool to get your hands on something before it's officially released, it should be pretty obvious in today's world that if you do partake in the pleasantries of "stolen" goods, there's going to some kind of ramification. And, considering the depth and range of Xbox LIVE, Microsoft has had to hone its banhammer over the years, making it better and better as the hackers and modders out there got smarter. First spied on Xbox LIVE as a download needed to be accessed with a special code, Halo: Reach was quickly hijacked from Microsoft servers, and modders went out of their way to play it. But, it's a pretty simple thing to find those who downloaded the leaked version, catch them playing on Xbox LIVE, and ban them. Permanently.

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Halo Reach Leaked Before Official Launch

Halo Reach Leaked Before Official Launch

Unfortunately, this is something that's happened before. Actually, modders were able to get their hands on both Halo 2 and Halo 3 before their official releases. Individuals over at Game-Tut.com, the new title from Bungie Studios has been yanked from Microsoft's servers. While the technicalities are all their own, we imagine that it was made much simpler by the fact that Microsoft put the game on their servers, enabling a $1,250 download of the title for reviewers just a few days ago.

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Halo Reach Costs Only $1,250 on Xbox LIVE

Halo Reach Costs Only $1,250 on Xbox LIVE

This isn't the first time that a game has appeared in Microsoft's Xbox LIVE Marketplace ahead of its launch. And it's not the first time that, even if you had the required amount of money to actually download that said game, you wouldn't be able to. Digitally distributing games for review isn't a new concept, but it definitely does add something quite entertaining to the whole mix. That's exactly what's happening with Halo Reach right now, which you can find in the LIVE Marketplace right now, ready to download. But, as usual, there's a catch.

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Halo 2 on Xbox Live Officially Dead as the Last Player Disconnects

Halo 2 on Xbox Live Officially Dead as the Last Player Disconnects

Despite the fact that Microsoft cut the cord, figuratively speaking we hope, on the original Xbox's access to Xbox LIVE on April 15th, there were determined gamers out there that wanted nothing more than to keep playing their favorite First Person Shooter (FPS) on the service. They wanted it so much, in fact, that they refused to turn off their consoles, or disconnect from their Internet connections at all costs. It garnered them some instant fame, and put them in a spotlight that none of them probably expected.

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Dedicated Halo 2 Players Keep Online Gaming Going

Dedicated Halo 2 Players Keep Online Gaming Going

So, what's the definition of dedication? There's probably a bunch of answers for that, and we're sure you even managed to make up a few for yourself, even after you read the title of this article. For 14 individuals, the meaning of dedication is keeping your Xbox console on for 12 days, playing the ever-living snot out of your favorite game. What's that game happen to be? Yep, you guessed it: Halo 2.

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Bungie Unveils Three Halo Reach Game Editions

Bungie Unveils Three Halo Reach Game Editions

Bungie's ultimate Halo franchise is nearing an end, as the final title in the sweeping saga is set to release later this year. And while it may not feature the series' main protagonist, there's no doubt that the game has players all over the world waiting with pent-up anticipation. There's an open Beta starting May 3rd, so hopefully you're getting ready for that. But, if you're more interested to see what the final product will launch in, Bungie has pulled the curtain off the three editions.

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Bungie Might Not Be Finished With Halo, or They Might Be

Bungie Might Not Be Finished With Halo, or They Might Be

Around the time of this year's E3, back in June, there was some good and bad news delivered regarding one of the quintessential video games to grace consoles in recent times: Halo. With the announcements of Halo 3: ODST and Halo: Reach came the good news; but then Lars Bakken, Senior Designer over at Bungie Studios, made some comments regarding the final days of the Halo series, with regards to Bungie's involvement. He basically said that Reach was the studio's final Halo game, much to the dismay of the gaming world (or at least Halo's fanbase).

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