After the lights went down on Elvis Costello and Apple
’s September 10 iPhone event came to a close, the Internet was abuzz with stories discussing what the company didn’t announce at its event.
Surprisingly, the discussions surrounding what wasn’t announced didn’t solely reside in news about the iPad or long-lost Apple television. Instead, the Apple TV
made an appearance in many of those reports, with analysts, Apple handicappers, and consumers wondering where in the world their updated set-top box was.