Apple Store

Apple Genius Training student workbook “leaked”

Apple Genius Training student workbook “leaked”

This week someone at Gizmodo has gotten their hands on a workbook of training documents used by Apple to make sure their Genius Bar works for the customers that need it. While it might seem that any Apple document not meant to be seen by the public would be full of undeniably valuable or otherwise magical information, here the content is essentially bland. The majority of the manual, it would seem, is dedicated to making sure that each Genius makes the customers they work with happy - and satisfied enough to buy products in the future.

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Apple: recent staffing cutbacks were ‘a mistake’

Apple: recent staffing cutbacks were ‘a mistake’

Apple has announced that it will be reversing some staffing cutbacks the company recently made at some of its stores, Bloomberg Businessweek reports. We first caught wind of these cutbacks a couple of days ago, as it was reported that Apple had laid off a number of workers at some of its retail stores in the UK. Apparently, the decision to let some workers go and cut the hours of others was "a mistake" and Apple will now work to remedy the situation.

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iPhone discounts go deep at Apple retail

iPhone discounts go deep at Apple retail

Today brings news that Apple is matching its competitors' prices on iPhones at its own retail stores, but the company doesn't want to make a big deal about it. MacRumors reports that Apple has implemented a new quiet policy that allows employees to price match on all iPhone 4S models and the iPhone 4, so if you want to buy directly from Apple but still want to get the best price possible, now is your chance. It should be noted, however, that Apple will only be price matching on sales made in-store, meaning online orders aren't eligible for the promotion.

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Apple bias identified in Grand Central Store negotiations

Apple bias identified in Grand Central Store negotiations

Apple's New York Grand Central store is at the heart of a debate over preferential treatment, with claims that the company and the Metropolitan Transportation Authority (MTA) acted uncompetitively in planning the new location. The Apple Store, which takes pride of place in the cavernous station, opened to huge response in December 2011, but according to an investigation by the New York State Comptroller was the culmination of more than a year of exclusive negotiations that contravene fair practice recommendations.

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Apple prepares to bring Retina-quality graphics to its online store

Apple prepares to bring Retina-quality graphics to its online store

Apple is planning to roll out high resolution graphics on its online store to welcome those who have the new iPad and new MacBook Pro with Retina display. Apple started upgrading graphics on the website back in March before the third-generation iPad with Retina display was released, but parts of the online store still have older graphics that don’t look so great on the latest devices.

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Microsoft to have 44 retail stores by next June

Microsoft to have 44 retail stores by next June

By the end of its fiscal 2013, which is next June, Microsoft is planning to have 44 retail stores in place. It was about a year ago that Microsoft said 75 retail stores should open within the next two to three years. Although the computer giant still has quite a bit of catching up to do with Apple’s established 300 retail locations worldwide, Microsoft seems to be relatively on track with its plans.

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Apple may be changing its in-store Genius Bar layout

Apple may be changing its in-store Genius Bar layout

Stepping into one of Apple’s retail locations is barely comparable to stepping into any other store, and the Genius Bar is just one of those things that is truly unique to the whole experience. Be prepared now to potentially see a few changes in stores soon, because Apple has been testing a new layout that adds more stools and accommodates more customers with the hopes of increasing overall efficiency.

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New iPad has its Mall of America moment

New iPad has its Mall of America moment

Today is the day Apple Stores across the USA, UK, Australia and a half dozen other countries open their doors to crowds of ravenous new iPad customers, the Mall of America's hero store no exception to the rule. Here Apple has prepared plenty well for the line of 50 intrepid Apple fans in line with the first several gentlemen and ladies having entered the mall as early as 1AM this morning. The general consensus here appears to be that, like the iPhone 4S launch and the iPad 2 launch before that, customers have been sticking to online sales rather than braving the line for first-day adoption - this of course is great news for those lovers of the line, as no user will be turned away today here in Minnesota.

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Walmart selling new iPad tonight at 12:01am

Walmart selling new iPad tonight at 12:01am

Walmart has announced that it will start selling the new iPad earlier than even Apple's own retail stores. The big-box retailer says that its 24-hour locations will begin selling the new iPad at 12:01am midnight tonight or technically tomorrow morning, eight hours ahead of Apple Stores, which are scheduled to open at 8am on March 16.

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Your Friday new iPad gameplan

Your Friday new iPad gameplan

Apple's new iPad hits shelves on Friday, March 16, from 8am, but one does not simply walk into an Apple Store and pick up a new tablet. You'll need to plan ahead if you want one of the hotly contested third-gen tablets. What follows is a guide for all you would-be iPad purchasers including prices, locations you'll be able to pick a tablet up, and times you're going to want to start waiting in line to guarantee yourself a purchase on the first day.

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