Apple Event

The Apple Store is down: here we go!

The Apple Store is down: here we go!

When the Apple store goes dormant, it’s usually due to a new product coming in. Even when the site was slightly revamped for iOS 8 and OS X Yosemite, there was no noticeable lull in the action. Now, the Apple Store has fallen to a blank screen with a “we’ll be back soon” message.

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U2 may play at Apple event tomorrow, have device tie-in

U2 may play at Apple event tomorrow, have device tie-in

We still don’t know what the structure outside of the Performing Arts Center in Cupertino is, but we are hearing some news late on Monday about who may be involved with it. Sources claim that U2 will be part of Apple’s festivities tomorrow, and will reveal a very close tie-in with an Apple product and their new album.

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Time for iWatch: Apple’s Beats

Time for iWatch: Apple’s Beats

The company that created the iPhone is no stranger to fashion. They’ve taken cues from - and given cues to - the fashion industry for years, for everything from product presentation to in-store packaging. Even an Apple Store bag is considered a fashion accessory in malls. But Apple is about to take a much more clear step in to this industry very, very soon.

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What’s Apple’s huge iPhone 6 event center secret?

What’s Apple’s huge iPhone 6 event center secret?

There’s a really, really big box sitting near the Flint Center. It's only a bit over a week before Apple's next event here, and a massive white structure is being worked on which will likely be unveiled in full on the 9th of September, 2014. Inside this box may very well be an environment in which the iPhone 6 can show off its next-generation abilities.

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