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Amazon Mayday delivers Bezos’ promise, avoids Kindle Fire meltdown

Amazon Mayday delivers Bezos’ promise, avoids Kindle Fire meltdown

Amazon's Mayday system for the Kindle Fire HDX, putting a live customer services assistant on the screen of the Android-based tablet, saw the retailer beat its self-imposed time-to-answer target, though highlights lingering questions as to how many new owners needed hand-holding to understand the media-centric slate. Mayday, launched alongside the 7- and 8.9-inch Fire HDX models earlier this year, connects to remote tech support who can either guide users through setting up or troubleshooting their tablets, or take control and do the hard work themselves.

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Amazon Kindle FreeTime upgrade adds educational goals

Amazon Kindle FreeTime upgrade adds educational goals

Amazon announced a new upgrade is coming to the Kindle FreeTime software ahead of Christmas. The Kindle FreeTime software is something that Amazon offers that allows parents to control how much time their child can spend on their Kindle tablet doing specific things. The FreeTime software can limit the overall time spent on the tablet, the time spent with games, and the time spent with video among other things.

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Amazon LOVEFiLM hits iPhone and iPod touch with Airplay in tow

Amazon LOVEFiLM hits iPhone and iPod touch with Airplay in tow

It’s time to move into the LOVEFiLM universe for the likes of the iPhone and iPod touch this week as the Amazon app spreads beyond the iPad in the UK. This allows the iPhone and iPod touch to take part in the LOVEFiLM experience where users before were only able to work with the iPad, and now streamed to the Apple TV easier than ever. This push allows users to see television shows galore with a collection of series that’ve been up on the service for quite some time as well as a new collection added more recently just in time for the addition of Airplay.

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Amazon stokes FAA device ruling fire with Kindle blow-out

Amazon stokes FAA device ruling fire with Kindle blow-out

Amazon has decidedly announced their full support of the new FAA ruling for in-flight device use with not only a suggestion that they've always done so, but that they're willing to let their device prices prove it. Amazon Kindle prices have been kicked down a notch for a single day by the company suggesting they're excited their users will be able to read throughout the flight, not just once they've reached 10,000 feet.

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Amazon Kindle Fire HDX 7-inch begins shipping

Amazon Kindle Fire HDX 7-inch begins shipping

Amazon's Kindle Fire HDX 7-inch has begun shipping, the company's third-generation Android tablet, complete with Amazon's new remote support "Mayday" system that puts a real assistant at your fingertips. Priced from $229 for the 16GB, WiFi-only model, though also available with up to 64GB of storage and a choice of Verizon or AT&T LTE connectivity, the Kindle Fire HDX 7 has a higher-than-HD 1920 x 1200 display which uses a new dynamic screen system to boost not only brightness but contrast when used outside in direct sunlight.

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Amazon Firetube trademark likely aimed at TV box Second Screen companion

Amazon Firetube trademark likely aimed at TV box Second Screen companion

There's a collection of Amazon products on the way nearing the end of the year here in 2013, it would seem, with the winner for Most Likely to Appear First going to a trademark filing by the name of Amazon Firetube. This name will quite likely go to a product that'll take cues from Google's Chromecast, allowing quick and easy display mirroring from the Amazon Kindle Fire series - or the possible upcoming smartphone series - for your big-screen TV. The trademark filing, found by an intrepid tipster speaking with 9to5Google's Seth Weintraub, has appeared in both the United States and in Canada all at once.

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Amazon Kindle Fire HDX 7″ Review

Amazon Kindle Fire HDX 7″ Review

You could call Amazon's Kindle Fire the anti-Nexus. While the new Kindle Fire HDX may be based on Android, it's resolutely designed to cater for avid customers of Amazon's store, tailoring just about every part of the experience to streamline your shopping (whether digital or physical). Amazon may be selling the Kindle Fire HDX 7" practically at cost, but that doesn't mean the specifications underwhelm: one of the fastest processors paired with an incredible 7-inch 323 ppi display make for a pocketable powerhouse. Thrown in Mayday, Amazon's new rescue service for confused novices, and you've a tablet that wants to be a jack of all trades. Does it succeed? Read on for the full SlashGear review.

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Jeff Bezos: “People’s jaws hit the table”

Jeff Bezos: “People’s jaws hit the table”

Jeff Bezos is happy. More than happy, he's hooting with excitement. Yes, you might expect that from someone with an estimated net worth measured in multiples of billions of dollars, but today the Amazon CEO (and Washington Post owner, and clandestine private spaceship project Blue Origin founder) has something specific in mind: scraping the wince-inspiring reputation of technical services support away, and - with the new Mayday feature on the Kindle Fire HDX - replacing it with a system that will propel tablets even further into the mainstream and liberate a generation of geeks from unpaid, unofficial duty as family troubleshooter. "Our goal is to elevate that whole tech support experience" Bezos told us today as he walked us through the Kindle Fire HDX range.

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