advertising

Facebook TV-style ads tipped to appear by end of 2013

Facebook TV-style ads tipped to appear by end of 2013

With Facebook having gone public not too many months ago, efforts such as the TV-Style Ad sales being reported today aren't as impossible to imagine as they once were. Speaking with Bloomberg today are a set of anonymous sources suggesting that Facebook is close to a deal that would begin selling TV-Style commercials, whatever that may entail, by the end of the year. These ad spots would cost a cool $2.5 million each for a full days' run on the site.

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X-Men: Days of Future Past viral marketing begins with Trask Sentinels

X-Men: Days of Future Past viral marketing begins with Trask Sentinels

Trask Industries never looked better as the marketing push for X-Men: Days of Future Past begin with an ominous look at Sentinels. These robotic beasts are part of several X-Men storylines, here appearing in a 50 years of innovation video that once again pinpoints the timeline for this next bit of action in the Marvel Universe. While one storyline will sit squarely in the present, the other will take place 11 years after X-Men: First Class.

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Twitter to promote content from brands, promises not to show more ads

Twitter to promote content from brands, promises not to show more ads

Promoted content, sponsored posts, and other forms of advertisements are nothing new on social media websites, but services like Facebook and Twitter are constantly finding new ways to bring advertisements to their sites. Case in point: Twitter announced today that it will begin experimenting with ways to post promoted content from brands without showing more ads than there already are.

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Twitter reportedly prepping location-based advertisements

Twitter reportedly prepping location-based advertisements

Advertisements are an art form - they must be presented with a carefully tailored equilibrium, brought before relevant audiences while being interesting enough to catch attention but not obnoxious enough to warrant being hidden. Location-based advertisements bring relevancy to their presence, attempting to present a product or service someone may need or want during a moment when they're in a position to get it. According to sources who spoke with the folks at Ad Age, Twitter is developing this geographically-focused type of advertisement option for its advertisers.

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Facebook sponsored results killed off after short-lived run

Facebook sponsored results killed off after short-lived run

It seems Facebook is still trying to learn how to monetize its search feature and figure out what works best, as the social network will be killing off sponsored results in search after less than a year of first being introduced. Facebook has decided to streamline its advertising efforts in order to make it a little easier for advertisers to market on the social networking site.

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