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Facebook sponsored results killed off after short-lived run

Facebook sponsored results killed off after short-lived run

It seems Facebook is still trying to learn how to monetize its search feature and figure out what works best, as the social network will be killing off sponsored results in search after less than a year of first being introduced. Facebook has decided to streamline its advertising efforts in order to make it a little easier for advertisers to market on the social networking site.

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Tumblr Sponsored Posts hit web with dollar-sign icon

Tumblr Sponsored Posts hit web with dollar-sign icon

This week Tumblr has begun to roll out sponsored posts beyond their mobile application environment. While back on the 22nd of April Tumblr brought advertisements to smartphones, users working with their desktop computers and browsing their Dashboard with a web browser will see the same thing. Because the Yahoo buyout of Tumblr was announced so very recently, it's likely this move was scheduled well ahead of said acquisition.

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Microsoft borrows Siri for iPad smack commercial

Microsoft borrows Siri for iPad smack commercial

Apple's Siri is known for its occasional blasts of snark, but Microsoft has co-opted the virtual assistant for its latest Windows tablet commercial. Billed "Less talking, more doing" the advert - which you can see after the cut - pits Apple's iPad against an ASUS VivoTab Smart running Windows 8, and which unsurprisingly enough is found lacking in Microsoft's opinion.

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Facebook video adverts tipped to autoplay in July

Facebook video adverts tipped to autoplay in July

Facebook will add video adverts to its newsfeed in July, sources claim, with the short clips automatically playing, albeit without audio, when social networkers check the site. Each video will last for no more than fifteen seconds, and users will have the option to choose whether or not they hear the accompanying audio, the FT's [reg required] insiders familiar with the promo plans claim, with potential early adopters including Coca Cola, Ford, and American Express.

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