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Here’s how to opt out of Google’s personal endorsements

Here’s how to opt out of Google’s personal endorsements

This morning Google unleashed an initiative that would have user names and faces attached to advertisements across the Google search universe. These faces and names are generated by users' personal endorsements, in turn connected with additional reviews as well as Google+ profile pages. This system is not compulsory for Google accounts, nor is it even necessary for you - the user - to show up in results anywhere at all: opting out is easy.

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Google TOS update details plan to sell users’ endorsements

Google TOS update details plan to sell users’ endorsements

Google has recently announced an update to its terms of service and in short, it looks like they will soon be taking advantage of user ratings and reviews. The details of the terms of service update have been posted on the Google Policies & Principles page and will be going into effect on November 11, 2013. And in addition to simply updating the page and leaving everyone to hunt for the changes, Google has offered a summary for those "allergic to legalese."

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Samsung Galaxy Gear ads give smartwatches some heritage

Samsung Galaxy Gear ads give smartwatches some heritage

"After all these years, it's finally real." Samsung has kicked off its advertising campaign for the Galaxy Gear smartwatch, and it's calling on the heritage of all the more memorable fictional forebears to remind us just how high-tech the wearable is. Samsung's new "Evolution" campaign - and a second spot, called "A Long Time Coming" - set the Galaxy Gear at the end of a smartwatch legacy that includes Dick Tracy's wrist-phone, Michael Knight's KITT watch, and even the Predator's scanner. In fact, Samsung has dug up some watch-phones you might not even remember.

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iTunes Radio could push thirteen ads an hour

iTunes Radio could push thirteen ads an hour

iTunes Radio users without iTunes Match subscriptions can expect to hear around thirteen adverts an hour, with brands like McDonald's, Nissan, and Pepsi inking deals with Apple to put their marketing front and center in the new streaming media service. Added to both iTunes 11.1 and iOS 7, each of which was released earlier today, iTunes Radio takes on Pandora and Spotify Radio with themed streaming music supported by one video advert each hour, along with three additional audio adverts every 15 minutes.

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iTunes Radio September launch tipped with full-screen takeover adverts

iTunes Radio September launch tipped with full-screen takeover adverts

Apple's iTunes Radio streaming service will launch in September with at least four high-profile brands including McDonald's and Pepsi, sources claim, and listeners should expect to hear an audio advert every fifteen minutes and a video ad every hour. Announced at WWDC 2013 back in June, iTunes Radio takes on Pandora, Spotify and other streaming music services and will presumably be launched alongside iOS 7; according to Advertising Age, McDonald's, Nissan, Pepsi, Procter & Gamble, and potentially up to two more brands will be first out of the gate with multi-million 12 month advertising deals.

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Google secures pay-per-gaze patent

Google secures pay-per-gaze patent

Google recently secured a patent for pay-per-gaze technology that may influence the cost of advertising for products like Google Glass. The patent notes that eye tracking systems already exist but have been limited to mostly research applications. They have never been leveraged for practical applications used in everyday life and this patent may make it possible to bill based on how many times a user looks at an advertisement, both online and off.

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