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Apple Strength ad focuses on fitness future

Apple Strength ad focuses on fitness future

Apple has aired a new health and fitness-centric television advertisement called "Strength". In the ad, we get a look at the iPhone used in conjunction with a variety of wearable devices during exercise, sports, and general health monitoring, hinting at the company's health ambitions.

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Google Now bucks the ‘app empire’ trend, but will you still use it?

Google Now bucks the ‘app empire’ trend, but will you still use it?

Quick, rattle off everything Google Now does! Unless you’ve been keeping a close eye on all the changes, you likely can’t. The service is adding features at an alarming clip, with recent tweaks like offline cards, hotel info, and parking reminders being among the more useful features we’ve seen added in quite some time. Now is definitely cool, but is it getting it right?

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Pinterest advertisements with artistic flair are incoming

Pinterest advertisements with artistic flair are incoming

After a few years of making it easy to find and share pictures of all sorts, Pinterest, the Internet's scrapbook, will be adding advertisements to the service in the near future. The Wall Street Journal reports the company is aiming to keeps its advertisements in line with what users often encounter on the service, however, which means giving them an artistic flair.

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Xbox Live political advertisement targeting leverages user data

Xbox Live political advertisement targeting leverages user data

Microsoft is using its users' data to target political ads to its roster of gamers, the Washington Post has reported. The company wants targeted ads on multiple of its services, including Xbox Live and MSN, and uses Xbox user information to create profiles on its huge array of gamers.

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Dish tipped in agreement to limit ad skipping with Disney

Dish tipped in agreement to limit ad skipping with Disney

Dish Network's Hopper DVR has drawn sustained criticism and legal battles from networks and broadcasters that want to see it nixed, something the company has seen success against. According to a source that surfaced via the WSJ, however, there could be a shift in how the DVR functions in the future, with a reported Disney agreement involving a temporary disabling of the auto-hop feature for certain shows.

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Mozilla Foundation chair tackles thorny issue of ads in Firefox

Mozilla Foundation chair tackles thorny issue of ads in Firefox

Mozilla just recently made an announcement that made everybody's heads spin. Firefox was going to have ads. Naturally, as with anything related to unwanted advertisements, users were in an uproar. Now the Mozilla Foundation is clarifying its position and the situation isn't really as dire as some may paint it.

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Mozilla Firefox to show sponsored websites in New Tab boxes

Mozilla Firefox to show sponsored websites in New Tab boxes

Mozilla has revealed an upcoming change to Firefox that may not sit well with all its users: advertisements. Specifically, according to details given at the Interactive Advertising Bureau's recent meeting, the company plans to point newly-installed browsers to websites and generate some revenue all the while using New Tab ads.

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Apple rejecting apps using ad identifier without serving up advertisements

Apple rejecting apps using ad identifier without serving up advertisements

Apple is tightening the reins on iOS developers who utilize IDFA, putting the kibosh on apps that use the identifier without offering up advertisements. Such activity has been against its terms for iOS developers, yet was still fairly common among many apps that are now being rejected.

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Twitter Cards analytics dashboard brings advertisers increased insight

Twitter Cards analytics dashboard brings advertisers increased insight

Following the update allowing advertisers to target users based on email addresses and user IDs, Twitter has rolled out another update that gives its advertisers better insight -- Twitter Cards analytics. This dashboard pulls one's data into easy to sort through and digest charts, accompanying it with click data and more for specific dates.

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Google Chrome extensions pulled down for ad policy violations

Google Chrome extensions pulled down for ad policy violations

The battle with ads, and their cousin spam, is a never ending one. While a well-placed ad or two can generate legitimate interest, not to mention revenue, for some, there are those who would unconscientiously go beyond limits as evidenced by recent events surrounding two Google Chrome extensions.

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Spotify nixes time limits on web listening

Spotify nixes time limits on web listening

Spotify has just opened the flood gates of music bliss to all free users of its service, at least if you're using it on your desktop computer. Free users of its web player will now be able to enjoy streaming their favorite artists and songs with no more time or monthly caps.

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Twitter advertising update allows targeting based on email addresses and IDs

Twitter advertising update allows targeting based on email addresses and IDs

Yesterday, Twitter revealed a refresh to its Web design, something still rolling out and ushering in another change, this one for the company's advertising partners: the ability to target based on email addresses and Twitter user IDs. The announcement was made on the company's advertising blog today, and expands the functionality to excluding users just the same, offering more control over all.

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