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Apple Strength ad focuses on fitness future

Apple Strength ad focuses on fitness future

Apple has aired a new health and fitness-centric television advertisement called "Strength". In the ad, we get a look at the iPhone used in conjunction with a variety of wearable devices during exercise, sports, and general health monitoring, hinting at the company's health ambitions.

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Google Now bucks the ‘app empire’ trend, but will you still use it?

Google Now bucks the ‘app empire’ trend, but will you still use it?

Quick, rattle off everything Google Now does! Unless you’ve been keeping a close eye on all the changes, you likely can’t. The service is adding features at an alarming clip, with recent tweaks like offline cards, hotel info, and parking reminders being among the more useful features we’ve seen added in quite some time. Now is definitely cool, but is it getting it right?

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This is how Samsung will sell you the Galaxy S5

This is how Samsung will sell you the Galaxy S5

Samsung's first TV commercial for the Galaxy S5 has been revealed today, ahead of the smartphone's US release later this month. The video - which uses the tagline "meaningful innovation begins when inspired by what matters to you" - focuses on the key hardware features of the Android smartphone, like its 5.1-inch display and heart-rate sensor, though lacks the personality of previous Samsung ads.

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Model S unofficial commercial catches Tesla Motors’ attention

Model S unofficial commercial catches Tesla Motors’ attention

The Internet is no stranger to fan-made commercials, most of which pale in comparison to the unofficial Tesla Motors' commercial some recent graduates made. Using a relatively small budget and ample skills, the team made a commercial (available after the jump) blending the best of everyday life with big dreams to make the Model S look attractive.

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Samsung slams iPhone size with Galaxy Note 3 side-by-side

Samsung slams iPhone size with Galaxy Note 3 side-by-side

It should come as no surprise at this point that Samsung’s television video spots regarding the smartphone and tablet world are - at least in a large way - aimed directly at Apple. This week they’ve released an ad spot for the Galaxy Note 3 which compares the device to the iPhone 5s, showing the (much larger) Galaxy Note 3 display to be superior to the iPhone 5s for size and definition, summoning LeBron James to do the dirty work.

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Mozilla Foundation chair tackles thorny issue of ads in Firefox

Mozilla Foundation chair tackles thorny issue of ads in Firefox

Mozilla just recently made an announcement that made everybody's heads spin. Firefox was going to have ads. Naturally, as with anything related to unwanted advertisements, users were in an uproar. Now the Mozilla Foundation is clarifying its position and the situation isn't really as dire as some may paint it.

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Apple goes behind the scenes for “1.24.14” Mac 30th anniversary short

Apple goes behind the scenes for “1.24.14” Mac 30th anniversary short

Apple has released a behind-the-scenes look at the making of its "1.24.14" video to celebrate 30 years of the Mac, showing how director Jake Scott - son of Ridley Scott, who directed the original 1984 Mac commercial - harnessed 100 iPhones to film the short. Filming of the video took place over the course of a day, with Scott supervising and remotely directing each of the fifteen crews spread across the world through FaceTime.

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Google Chrome extensions pulled down for ad policy violations

Google Chrome extensions pulled down for ad policy violations

The battle with ads, and their cousin spam, is a never ending one. While a well-placed ad or two can generate legitimate interest, not to mention revenue, for some, there are those who would unconscientiously go beyond limits as evidenced by recent events surrounding two Google Chrome extensions.

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Samsung Galaxy viral campaign runs into snafu when star player tweets from iPhone

Samsung Galaxy viral campaign runs into snafu when star player tweets from iPhone

It's a song that has been sung before -- a popular person, hired by a company to promote its products, inadvertently uses a competitor's device in a public way. Such was the case with Alicia Keys earlier this year, for example, when she tweeted from an iPhone while promoting BlackBerry. Bound to afflict anyone who dabbles in the industry long enough, Samsung has now suffered the same faux pas with its latest #Galaxy11 campaign.

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Google TOS update details plan to sell users’ endorsements

Google TOS update details plan to sell users’ endorsements

Google has recently announced an update to its terms of service and in short, it looks like they will soon be taking advantage of user ratings and reviews. The details of the terms of service update have been posted on the Google Policies & Principles page and will be going into effect on November 11, 2013. And in addition to simply updating the page and leaving everyone to hunt for the changes, Google has offered a summary for those "allergic to legalese."

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T-Mobile rebuked over “flawed” marketing against AT&T

T-Mobile rebuked over “flawed” marketing against AT&T

A lie is a lie, even in advertising, a lesson that T-Mobile is seemingly being taught by the National Advertising Division (NAD). This curious reprimand is based on certain claims made by the carrier in its marketing spiels that puts it in a very favorable but, according to the NAD, disputable position over AT&T.

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iPhone 5c TV spot released, plastic perfection emphasized

iPhone 5c TV spot released, plastic perfection emphasized

Plastic doesn't have to be a bad thing, as this short TV ad from Apple would like to say, showcasing the vibrant colors of the newly unveiled iPhone 5c. It is a video that practically says nothing but probably leaves viewers with a craving for some colorful, fruity, gooey substance, which may very well be the desired effect after all.

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