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Google Now bucks the ‘app empire’ trend, but will you still use it?

Google Now bucks the ‘app empire’ trend, but will you still use it?

Quick, rattle off everything Google Now does! Unless you’ve been keeping a close eye on all the changes, you likely can’t. The service is adding features at an alarming clip, with recent tweaks like offline cards, hotel info, and parking reminders being among the more useful features we’ve seen added in quite some time. Now is definitely cool, but is it getting it right?

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This is how Samsung will sell you the Galaxy S5

This is how Samsung will sell you the Galaxy S5

Samsung's first TV commercial for the Galaxy S5 has been revealed today, ahead of the smartphone's US release later this month. The video - which uses the tagline "meaningful innovation begins when inspired by what matters to you" - focuses on the key hardware features of the Android smartphone, like its 5.1-inch display and heart-rate sensor, though lacks the personality of previous Samsung ads.

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Samsung slams iPhone size with Galaxy Note 3 side-by-side

Samsung slams iPhone size with Galaxy Note 3 side-by-side

It should come as no surprise at this point that Samsung’s television video spots regarding the smartphone and tablet world are - at least in a large way - aimed directly at Apple. This week they’ve released an ad spot for the Galaxy Note 3 which compares the device to the iPhone 5s, showing the (much larger) Galaxy Note 3 display to be superior to the iPhone 5s for size and definition, summoning LeBron James to do the dirty work.

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Apple goes behind the scenes for “1.24.14” Mac 30th anniversary short

Apple goes behind the scenes for “1.24.14” Mac 30th anniversary short

Apple has released a behind-the-scenes look at the making of its "1.24.14" video to celebrate 30 years of the Mac, showing how director Jake Scott - son of Ridley Scott, who directed the original 1984 Mac commercial - harnessed 100 iPhones to film the short. Filming of the video took place over the course of a day, with Scott supervising and remotely directing each of the fifteen crews spread across the world through FaceTime.

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