Besides the new iPad, Apple recently announced a new Apple TV with support for 1080p content, which can now be downloaded from iTunes. This was a welcome upgrade from the 720p downloads it's been offering, but just how much of an improvement should we expect? And is the image quality boost worth it for ordering the new Apple TV? Ars Technica did a comparison and discovered that the 1080p was clearly better than the 720p and was nearly as good as Blu-ray.
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