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Sony to set its price on Blu-ray disc titles.

By Kevin Lee on Wednesday, Feb 8th 2006 No Comments

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Sony has just announced their latest pricing for the upcoming release of their Blu-ray Disc titles. BD films fresh from theatres should be ranging around $23.45 while catalog titles will drop for $17.95 at wholesale price. Sony allows independent retailsers to set their own profit margin to allowing freedom of price-setting. Sony also plans to bundle in DVD and/or UMD formats with some BD releases as a part of their marketing strategy to promote the major usage of Blu-ray discs.

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