Creating a GIF might seem like witchcraft to the uninitiated, but it’s really not that difficult. Apps like GIFBrewery for OS X make quick work of taking your videos from full-length to looping clips in seconds. Thanks to Imgur, you can do the same with any video, now. Via their GIF creation tool, which is now live, videos from a hosting site like YouTube or Vimeo can become GIFs. Keep in mind that whatever GIF you create becomes public domain.