Apple may not be first into the smartwatch space, but the Apple Watch does bring with it a new way of interacting. Whereas other platforms, like Android Wear, have focused on touch, Apple has looked instead to physical controls, borrowing the physical dial from traditional timepieces, and throwing in a newly perceptive touchscreen.
Apple has come up with a whole new way for your to pay, and it is called Apple Pay. With this feature, users can use the card they have on file with iTunes or any card you've added to pay for goods, only a simple touch of the TouchID required. This feature will include an option for online payments, as well.
Apple is out to kill the wallet, and Apple Pay is the way it plans to do it. "Our vision is to replace this [traditional system]," CEO Tim Cook said, "and we're going to start by focusing on payment." The system turns the iPhone 6 and iPhone 6 Plus into a mobile payments terminal, using Touch ID for authentication.
The iPhone 6 and the larger iPhone 6 Plus will come with a slew of official cases, adding to the already-established awesomeness that is both new smartphones. Among other things, Apple has rolled out the red carpet for some new silicon cases and leather cases, appealing to both the colorful and the classy amongst us.
It's time - the iPhone 6 and its larger sibling, the iPhone 6 Plus, are official. This morning Tim Cook took the stage at Apple’s special event to greet the audience with a thank you - "those words mean a great deal to us." Summoning the past with a mention of how they launched the iMac in the Flint Center - the same place we’re sitting now - we get the sense that this event is important.
This morning its become apparent that Apple is hosting more than a few top-level recording artists at their big event this afternoon. The first and possibly most important of these is Dr. Dre - Apple employee. He’ll be joined by no less than Gwen Stefani - complete with a white iPhone and white Beats headphones in tow.
This morning it was confirmed - believe it or not - that Marie Claire is at the Apple Event expected to reveal the iPhone 6 and iWatch. This brand is almost certainly not alone in its origin and aim - attending the event, essentially confirming the idea that Apple will be revealing the iWatch today. Or at least something very fashion oriented. Perhaps Beats-related.
We’re all signed up and ready to roll at Apple’s event center this morning before the big event. We’ll spare you the pleasantries and get this one out of the way right this minute - if you want to follow along, hit up our Apple portal for up to the minute coverage. Below we’ve got the commentary.