Results for "ibeacon"

Apple FCC filing hints at bigger iBeacon play

Apple FCC filing hints at bigger iBeacon play

An FCC filing was recently discovered, and it’s got Apple written all over it — literally. Their application for iBeacon hardware has many scratching their head, wondering why Apple would jump into a hardware sector meant for more back-end utility. The device being powered by a USB connection is even more confusing.

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GE’s bright idea: Bytelight brings iBeacon tech to lighting

GE’s bright idea: Bytelight brings iBeacon tech to lighting

As the iBeacon platform starts to take shape, retailers will start to take notice of the promise it holds. Contextually aware beacons placed strategically throughout a store can push timely information to a smartphone, paving the way for increased sales and data gathering about how customers move through a store. Finding a place to put the beacons may be tough, but GE has a bright idea.

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Android Bluetooth disabled by iBeacon tech, requires reset [UPDATE]

Android Bluetooth disabled by iBeacon tech, requires reset [UPDATE]

Qualcomm’s Gimbal, which operate using iBeacon technology, has been found to give Android fits. While the actual iBeacon tech is iOS only, those with Android devices around Qualcomm’s Gimbal beacon hardware are being pinged to the point of device death. In the video below, you see a Gimbal trying to contact an Android device so much it actually kills Bluetooth, forcing a factory reset.

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Apple outs iBeacon specs (and they’re Android-agnostic)

Apple outs iBeacon specs (and they’re Android-agnostic)

Apple has detailed its specifications for iBeacon, its Bluetooth LE indoor location-based services platform, though exact details of the system are still locked down by the Cupertino firm's demands for secrecy. The specifications have been released under NDA, BEEKn reports, though according to information from those familiar with them predominantly concern how iBeacon devices will be branded, not how they are technically different from other Bluetooth LE transmitters.

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Philips LED lights flicker out a challenge to iBeacon and Gimbal

Philips LED lights flicker out a challenge to iBeacon and Gimbal

Philips has its own plans for location-based services in stores and entertainment venues, eschewing low-power Bluetooth by instead using LED lighting that can communicate with a smartphone app and guide customers around. Dubbed Intelligent Lighting, the connected retail lighting system not only illuminates the store, as you'd expect, but acts as a positioning grid which the smartphone can use to figure out where it is currently.

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Automatic update turns cars into mobile Apple iBeacons

Automatic update turns cars into mobile Apple iBeacons

Automatic has updated its Bluetooth smart driving assistant to turn it into an Apple iBeacon, potentially allowing cars to communicate with stores, restaurants, and other venues as they drive past. The new tweak, added in a recent firmware up for the dongle, expands Automatic from its current role feeding MPG, speed, and other data to a nearby smartphone via Bluetooth 4.0, adopting Apple's location-based platform.

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Apple iBeacon arriving in 100 American Eagle Outfitters stores via Shopkick deal

Apple iBeacon arriving in 100 American Eagle Outfitters stores via Shopkick deal

In late November 2013, Apple's iBeacon technology made its first big public debut with Macy's in Union Square and Herald Square in conjunction with Shopkick, which has penned a deal with American Eagle Outfitters. Under this deal, iBeacon will be installed in 100 American Eagle stores across the nation, as well as its Aerie brand stores. As such, this marks the biggest apparel deployment to date.

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Qualcomm Gimbal takes on Apple iBeacon for micro-location

Qualcomm Gimbal takes on Apple iBeacon for micro-location

Qualcomm has launched Gimbal, its take on Apple's iBeacon, a system of context-aware proximity beacons intended for shopping, social networking, mobile services, and more. Using small, battery powered Bluetooth dongles which create localized hotspots to interact with iOS and - eventually - Android devices, Qualcomm says Gimbal can push product information, sports team details, topical adverts, and other content whenever a smartphone comes into range, just as iBeacon promises only with eventual cross-platform support.

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