Results for "facebook IPO"

Battlefield 3 Facebook ads led to 440% return for Electronic Arts

Battlefield 3 Facebook ads led to 440% return for Electronic Arts

When publishers are ramping up on advertising for an upcoming game, Facebook ads don't seem like a natural place to start. If EA's success with Facebook ads for Battlefield 3 is anything to go on, however, maybe they should be. In a recent investor call - Facebook's first one since its IPO - Facebook COO Sheryl K. Sandberg highlighted Electronic Arts' success in using Facebook ads to push the extremely popular game, saying that Electronic Arts spent $2.75 million on ads and now attributes $12.1 million in sales to the marketing campaign.

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Facebook Q2 earnings beat the talk and shares rise in wake

Facebook Q2 earnings beat the talk and shares rise in wake

This week Facebook let loose their financial second quarter of the year, earnings that is, with no less than $1.18 billion USD in revenue. Facebook's advertisement revenue accounted for 84% of its total revenue, with ad revenue racking up to be $992 million for the quarter. This quarter has been a surprisingly positive one for the social network it seems despite the less than thrilling time they've had in the infancy of their public offering.

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Zynga reports $23m social gaming loss as Facebook worries mount

Zynga reports $23m social gaming loss as Facebook worries mount

Social game and Facebook stalwart Zynga has reported a dire financial quarter, casting a pall over casual gaming and leaving investors concerned that Facebook itself will underperform. On the surface, Zynga was doing everything right: daily active users were up year-on-year in Q2 2012 from 59m to 72m, with monthly unique and active users also both up (to 192m and 306m respectively). However, that still wasn't enough to avoid a net loss of $22.8m, despite online game revenues rising 10-percent year-on-year

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Facebook reaches new satisfaction low while stock dips

Facebook reaches new satisfaction low while stock dips

This week is not a fabulous one for Facebook as its stock price dipped to nearly the lowest price its been since the company's IPO and a customer satisfaction analysis placed it amongst the 5 lowest major social networks on the web. As the ACSI notes, this year's study collected information from users of Internet Social Media outlets such as Wikipedia, Google+, Pinterest, Twitter, LinkedIn, and Facebook showed the recently public web-based network to be at the bottom of the list for customer satisfaction. Satisfaction was recorded at 61 percent for Facebook, this 2 points below the next lowest score, 63 percent for LinkedIn.

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Sony joins multi-SIM party with Xperia tipo dual

Sony joins multi-SIM party with Xperia tipo dual

Sony took to Facebook to launch its new Xperia miro, but didn't bother to do more than slip a few Xperia tipo and Xperia tipo dual videos onto YouTube to reveal the budget smartphone pair. Coming in single- and dual-SIM variants, the tipo has a 3.2-inch 480 x 320 touchscreen and runs Ice Cream Sandwich on an 800MHz processor. Meanwhile the Xperia tipo dual has a dedicated button on the side to switch between the two SIMs.

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Facebook’s Face.com buy confirmed

Facebook’s Face.com buy confirmed

Facebook is definitely buying Face.com, according to multiple sources familiar with the matter. Rumors of the deal quickly spread following Facebook's IPO and it's believed that the two companies have been in talks for quite some time. Sources expect the deal to be around $100 million and that lawyers are currently hammering out the details.

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Facebook stock crashes to sub-$30

Facebook stock crashes to sub-$30

This week the Facebook stock, opened just this month in the second largest IPO in history, is crashing to its lowest value yet. The stock offered on Nasdaq for the first time less than two weeks ago began at $38, hovered around $40 on its first day on the market, then began its rapid descent the following week. The stock value for Facebook is currently at $29.16 when this post is published and it does not appear that it will rise above $30 again by the time the market closes today.

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A Facebook Phone? No, no, no!

A Facebook Phone? No, no, no!

Sorry, but Chris is wrong, completely wrong: a Facebook phone is an appalling idea. The social network may be struggling to find its feet in mobile, and it may have money to burn, but that desperation doesn't equal stupidity. Scale - being the place that all your friends and family are too - is its primary strength, and throwing that away on a naive grab in a new industry does nothing to capitalize on that.

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A great Facebook app can’t beat a true Facebook Phone

A great Facebook app can’t beat a true Facebook Phone

Every few months, the Facebook Phone saga resurfaces with talk of a dedicated social device range, and as night follows day comes the suggestion that "a great Facebook app is all they need." All things being equal, it's a good argument: rather than step outside of the comfort zone of software development and attempt to figure the complexities of radio chipsets, mobile processors and carrier deals, Zuckerberg & Co. could focus on keeping the existing Facebook apps at the top of their game across iOS, Android and Windows Phone. Problem is, in the mobile market today, all things are certainly not equal.

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Facebook tipped for Face.com purchase

Facebook tipped for Face.com purchase

Facebook seems to be on top of the world lately, with a massive IPO and huge media buzz surrounding the company. Several rumors have also cropped up over the last few weeks of potential acquisitions, and there’s a new one to add to the list. This time Facebook is tipped to buy Face.com, a facial recognition service. The price for the buyout it said to be between $80 million and $100 million.

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