Microsoft Kinect sells a million units in 10 days

Nov 16, 2010
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Microsoft Kinect sells a million units in 10 days

Microsoft has been selling the Kinect for the Xbox 360 for about ten days now. The Kinect system is a control interface that talks the movement of the player and translates it to movement on the game without the player having to hold a controller.

Microsoft has announced that it has sold a million Kinect units in ten days since launch. That is a lot of Kinects sold and was undoubtedly helped by the flood of commercials for Kinectimals on every kid's station airing on TV. My kids go nuts each time they see the commercial with the little tiger doing what the kid does. Microsoft expects to move between three and five million Kinects by the end of the year.

"We are appreciative of the response we have seen from consumers that has culminated in sales of more than 1 million units in the first 10 days on the market for Kinect for Xbox 360," said Don Mattrick, president of the Interactive Entertainment Business at Microsoft. "This is a great start to the holiday season, and we will continue to work with our retailer partners to keep pace with high demand and deliver against our plan to sell more than 5 million Kinect sensors worldwide by the end of this year."


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