Wednesday, Sep 26th 2007 by Chris Scott Barr


Worth Reading?


YesNo


+3 [3 votes]
Loading ...

It’s a well-kept secret that we bloggers are taking over the world. More people are turning to blogs for information on all kinds of products. I’m not just talking about consumer electronics, there are blogs about everything imaginable. The great thing about bloggers is that they are real people, they aren’t going to skew the facts because they feel pressure from their publisher. Some companies are finally starting to really take notice of this trend. One such company is GM.

Ed Pepper and Wade Bryant

The people at GM have flown Vincent and myself out to Detroit Michigan and put us up in a fancy hotel. We don’t generally focus on cars too much, so it was a bit of a surprise to get the invitation. We quickly found out over dinner that GM has realized that if they want to get their message out to consumers, they need to tap the blogging world.

Scott at dinner

(Yes, that’s me without my hat, I do take it off sometimes)

I really have to commend GM for this move. They invited people from a very diverse group of blogs including car enthusiasts, parent blogs, tech blogs and environmentally conscious blogs. They also didn’t try to feed us some facts and tell us to write it. Rather, they sat us down and talked about their focus on fuel efficiency and let us ask all the questions we wanted. In the end, they told us that they knew we were going to go out and write whatever we felt, good or bad. Of course, that’s just what we’re going to do.

Tomorrow Vincent and I will be heading out to GM’s Proving Grounds to check out their latest automotive offerings. Check back for pictures and videos from our trip.

Tags: ,
Subscribe via RSS or Email | Read 4 times


  1.  erick   View all comments by erick  Neutral  Add karma Subtract karma Quote

    cool, maybe they will start sending you cars for review .. :)

  2.  Chris Davies   View all comments by Chris Davies  Neutral  Add karma Subtract karma Quote

    Y’know, I didn’t recognise you without the hat.

  3.  Eric   View all comments by Eric  Neutral  Add karma Subtract karma Quote

    GM, I’m a blogger too. I actually cover some car stuff too.

    …..ok, so it has 1/1000000000 of the audience and it was started last week, but you can’t leave out the little guy. Right? Right? …. No chance in hell?

  4.  Ty   View all comments by Ty  Neutral  Add karma Subtract karma Quote

    Wow, that’s very cool!

    Sounds very interesting looking forward to seeing how it goes with Vincent.


Add your comments

Fill in the required fields below to leave a comment or login to your account. If you haven't signed up, you can do so free here. With SlashGear account, you will be able to participate on SlashGear Forums discussion.






Close [X]
E-mail It
About / Advertise / Contact / Archives / Privacy Policy / Terms of Use
Copyright © 2006-2008 SlashGear, All Rights Reserved.