Facebook aims to become LinkedIn for job listings
We're getting wind of more Facebook features today, and these new ones center around the beloved job search. Facebook has confirmed that it is testing job posting features for business pages, giving users the opportunity to apply for those jobs without ever having to leave the site. Should these roll out on a wider scale, Facebook's implementation could do a lot to threaten other networks like LinkedIn.
The changes were first spotted by TechCrunch, which noticed that it had a new "Jobs" tab on its page. Using this tab, businesses can create job postings that are shared on the company's page and with its users. Facebook says that this test was prompted by the fact that many small businesses already use the site to promote job listings, so this gives them a more integrated way of getting the word out to followers.
On the user side of things, you'll be able to click an "Apply Now" button if you find a listing that suits you. While filling out a job application is never really fun, Facebook is trying to make it a little easier, automatically filling out appropriate fields with information from your Facebook profile. Once you've submitted your application, it'll be sent to the business as a Facebook message, potentially getting it in front of the right person immediately.
Facebook also suggests that businesses will be able to pay to advertise their job listings on the platform. With the sheer number of users Facebook can tout, the option for targeted job listings based on what users put down in their profile could be an attractive one for businesses.
Just when this feature will get a full release, if it will at all, has yet to be announced. With Facebook introducing new features at a breakneck pace in an effort to become a one-stop shop for everyone, it's not really surprising to see the company roll out this test. The question, however, is whether or not Facebook can offer a platform robust enough to pull people away from other job sites and networks.
SOURCE: TechCrunch