Audi dispatched its latest self-driving car prototype down the highways of Florida, previewing the autonomous technologies the German firm believes it will commercialize within the next five years. The test saw a heavily customized Audi A7 drive itself down Tampa's Selmon Expressway, at one point putting the governor responsible for making the route an automated driving and connected car test bed in the driving seat, albeit with his hands off the wheel.
A universal blood test that could identify any type of cancer in a patient is one step closer, researchers say, potentially opening the door to diagnosing unusual variations and avoiding expensive and often painful invasive biopsies. Although in its early stages, the Lymphocyte Genome Sensitivity (LGS) test is already being explored for commercial purposes as Oncascan, spotting cancer by examining how readily white blood cells are damaged by ultraviolet light.
OkCupid is bravely - or foolhardily - wading into the furore over social sites experimenting on users, defending Facebook in the process as it reveals some of the discoveries its own testing has come up with. The stat sifting turns up several insights around the value of pictures on profiles, as well as how suggestible users are, though the fall-out seems less intensive than Facebook's mood-altering trials.
MacBook finagler ModBook is back, teasing what looks to be a new tablet based on Apple's notebook but reworked to suit artists and pen lovers. The unnamed project has been teased in portions over the past week or so, with ModBook promising a full reveal this week. One thing's for sure: there's a stylus involved.
There's nothing like Lord of the Rings to get fantasy fans drooling, and so the first trailer for The Hobbit: The Battle of the Five Armies was always going to set the Comic-Con audience a flutter. Happily Warner Bros. isn't limiting it just to those who strapped on their cosplay and went to San Diego, and now you can see the whole trailer yourself after the cut.
Fitbit for Windows Phone has launched, bringing support for the popular fitness tracker to Microsoft's smartphone platform. The new software not only acts as a companion for synchronizing wearables like the Fitbit Flex, but can also do basic step tracking in its own right, with some tweaks to take advantage of Windows Phone's UI.
Amazon has already turned the retail world on its head, showing just how much scope there is when you stock vast quantities of products in equally vast warehouses, and now it's dipping its toe into on-demand 3D printing. The new 3D Printing Store offers a range of jewelry, tech accessories, and home decor, which shoppers can customize before they have them delivered.
Itching to get your hands on some aluminum-bodied goodness in the shape of Ford's 2015 F-150 truck? Orders of the new model have kicked off this week, with prices rising over 2014's version, even as weight drops considerably. The new 2015 F-150 kicks off at $26,615 for the XL base version, up $395 over last year (including delivery and destination fees), though you'll have to pay a little more if you want the frugal EcoBoost engine.
Microsoft may be playing catch-up with Windows Phone, but it clearly believes it has an ace in the hole with Cortana, pitting it against Siri in a new commercial. The ad isn't quite a side-by-side comparison, rather Microsoft's attempt to highlight exactly what a Windows Phone 8.1 device with its virtual assistant can do that an iPhone's counterpart service can't.